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Smart Adserver
Inactive
https://smartadserver.com/
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Founded
2001
Headcount
300
Headquarters
France
Primary Segment
-
Ownership
Privately Owned
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Feb
17th
2026
18:30
B2B Tag
Pioneered in Japan: Lei Zhang — Equativ
Over the past fifteen years, digital marketing in Japan has seen consistent evolution, driven by pioneers who have continually expanded what’s achievable. Their dedication to improving digital advertising for consumers, brands, agencies, and publishers alike is an inspiration to all.
Equativ
Feb
9th
2026
18:30
Emerging Tech
Muted Viewing Is the New Normal: What Coinbase’s Super Bowl Ad Gets Right — Equativ
This year's Super Bowl didn’t just give us a halftime show; it offered a masterclass in the silent screen. Back in 2022, Coinbase broke the internet with a bouncing QR code Super Bowl ad (which happened to be a moment that coincided with us launching our first CTV QR enhancement).
Equativ
Feb
9th
2026
18:30
Artificial Intelligence, B2B Tag
What Is Ad Context Protocol (AdCP) and How Is It Shaping Programmatic? — Equativ
AdCP: Breaking the Operational Bottleneck in Digital Advertising For the past decade, the digital advertising ecosystem has been defined by the incredible speed and scale of real-time bidding. OpenRTB revolutionized our industry, moving us from manual insertion orders to automated, millisecond-level auctions.
Equativ
Feb
1st
2026
07:07
Emerging Tech
The Class of 2026: 10 Rising Ad Tech Stars
Meet the visionaries rebuilding the open web with transparency, ownership, and human-centric innovation. When we first broke into ad tech, the industry felt like a different world. It was the era of the “big personality.” If you had a wide network and could win over a room at a CES after-party, you were golden.
Brave IO
Jan
31st
2026
15:07
ESG, B2B Tag
North 2026 — Equativ
Meet us at MAD//North and step into a connected ecosystem where advertisers and publishers thrive, powered by cutting-edge curation, attention-boosting formats, and sustainable media practices. All built with one thing in mind: a respectful, high-quality user experience.
Equativ
Jan
25th
2026
13:00
Management Changes, Emerging Tech, B2B Tag
Jackie Stevenson appointed Strategic Advisor to Equativ Board, strengthening the link between creative intelligence and modern media systems — Equativ
Jackie Stevenson brings more than two decades of leadership across creative, media, data, and technology, with a career spanning agency entrepreneurship, holding company growth leadership, and board-level advisory roles. In her new position, she will support Equativ’s long-term strategy as it continues to build media infrastructure designed for effectiveness, relevance, and human-centred performance.
Equativ
Jan
23rd
2026
00:53
B2B Tag
One to One Monaco 2026 — Equativ
Meet us at One to One Monico and step into a connected ecosystem where advertisers and publishers thrive, powered by cutting-edge curation, attention-boosting formats, and sustainable media practices. All built with one thing in mind: a respectful, high-quality user experience.
Equativ
Jan
21st
2026
18:30
B2B Tag
The Power Shift Toward Video in Retail Media — Equativ
The buzz around video in retail media has been growing for years, but the data we collected for our recent presentation at the Programmatic Spain event in Madrid made one thing unmistakably clear: video is redefining how retailers, brands, and adtech player think about impact.
Equativ
Jan
14th
2026
21:30
Management Changes, Emerging Tech, B2B Tag
Estel Peris is the New Demand Sales Director of Equativ Spain
[Translated] The independent advertising platform Equativ announces the incorporation of Estel Peris as the new Demand Sales Director, Spain.This appointment is part of the company's global expansion phase and aims to strengthen Equativ's presence in
Dircomfidencial
Jan
14th
2026
13:04
B2B Tag
IAB ALM 2026 — Equativ
The future of digital media begins at IAB ALM 2026, where the Equativ team will join industry leaders, innovators, and visionaries in Palm Springs, February 1–3, for impactful conversations, fireside chats, and forward-looking breakouts defining what’s next for the industry.
Equativ
Jan
12th
2026
18:30
Artificial Intelligence
CES 2026 Panel Recap: How Cultural Intelligence Shapes Ethical and Inclusive AI — Equativ
At CES 2026 in Las Vegas, the Female Quotient Lounge returned to kick off the year with a series of conversations about the future of technology. One of the highlights was a panel on culturally aware AI and privacy-first approaches, featuring Shi Shi, Director of Data Science at Equativ, Jackie Stevenson, Global Chief Strategy and Innovation Officer at M+C Saatchi Group, Nell Daly, founder of Revenge Capital, and Caitlin Keating, journalist and co-founder of Wise Fool Films.
Equativ
Jan
10th
2026
00:25
B2B Tag
Equativ ScreenXperience 2026 — Equativ
[Translated] Prepare yourself for a night that will redefine what it means to experience a brand in entertainment.
Equativ
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