Standard Media Index (SMI)

Standard Media Index (SMI)

http://www.standardmediaindex.com
https://www.linkedin.com/company/standard-media-index/

Standard Media Index (SMI) is a privately held ad spend and pricing intelligence company founded in 2009 and headquartered in New York City. It provides data and insights on advertising spending and pricing across various media channels, including TV, digital, print, and out-of-home. SMI collects and analyzes data from media companies, agencies, and advertisers to offer clients insights into market trends, competitive benchmarking, and media valuation. The company has over 100 employees and is a subsidiary of Guideline.

Revenue

Founded

2009

Headcount

94

Headquarters

US

Primary Segment

Advertising Services

Ownership

Privately Owned

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Mar

6th

2024

20:23

Management Changes

Sonoma Media Investments hires farm credit executive as CFO

Sonoma Media Investments hires farm credit executive as CFO Vern Zander, a longtime regional banking executive in the agricultural sector, has joined Sonoma Media Investments as chief financial officer. Zander, who worked for American Ag Credit in Santa Rosa more than a decade and 35 years in the farm credit arena, will manage the finances of the SMI media group, which is the parent company of The Press Democrat, Sonoma Magazine, Petaluma Argus-Courier, Sonoma Index Tribune, North Bay Business Journal and Sonoma Gazette.

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