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Synergy Sports
Inactive
http://www.synergysports.com/
https://www.linkedin.com/company/synergysportshq/
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Founded
2004
Headcount
478
Headquarters
United States
Primary Segment
-
Ownership
Privately Owned
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Oct
8th
2026
06:30
M&A Activities, Emerging Tech, M&A Activities
Sportradar Announces Agreement for the Divestiture of Coaching and Scouting Business of Synergy Sports to Teamworks Innovations
Transaction streamlines business and sharpens focus on core betting, gaming, and media priorities ST. GALLEN, Switzerland, Oct. 07, 2026 (GLOBE NEWSWIRE) -- Sportradar Group AG (NASDAQ: SRAD), a leading global sports technology company creating immersive experiences for sports fans and bettors, today announced that it has entered into a definitive agreement to sell Atrium Sports, the coaching and scouting business of Synergy Sports, to Teamworks Innovations, Inc. for US $170 million in cash.
RiauOne
Oct
8th
2026
06:30
M&A Activities, Emerging Tech, B2B Tag, M&A Activities
Sportradar sells off Atrium Sports in $170m cash deal
NASDAQ technology group Sportradar has agreed to sell Atrium Sports, the coaching and scouting business of its Synergy Sports subsidiary, to Teamwork Innovations for $170m (£144m) in cash. The deal represents an accretive double-digit EBITDA multiple relative to Sportradar’s market valuation.
SBC News
Oct
7th
2026
15:16
Divestiture, Emerging Tech, Corporate Restructuring, Business Restructuring, Divestitures
Sportradar announces agreement for the divestiture of coaching and scouting business of Synergy Sports to Teamworks Innovations
Sportradar will retain certain technology assets, capabilities, and revenue that underpin its core offerings and is already integrated into its business, including automated video production cameras, automated graphics solutions, certain computer vision capabilities, and competition management products.
Asia Gaming Brief
Oct
2nd
2026
06:30
Events, Awards and Recognitions, B2B Tag, Events and Conferences, Award Wins
Winners Announced for SBC Awards 2026
Kaizen Gaming, Pragmatic Play, Sportradar and BetConstruct AI were the standout winners at the SBC Awards 2026, each securing two awards at this year’s ceremony at the MEO Arena in Lisbon. Held on Thursday, 1 October, the final day of SBC Summit, the ceremony marked the 13th edition of the awards, recognising the achievements of operators, suppliers and individuals across the global betting and gaming industry.
SBC News
Oct
2nd
2026
05:26
Events, Awards and Recognitions, B2B Tag, Events and Conferences, Award Wins
SBC Awards 2026 winners are crowned
Kaizen Gaming, Pragmatic Play, Sportradar and BetConstruct AI were the standout winners at the SBC Awards 2026, each securing two awards at this year’s ceremony at the MEO Arena in Lisbon. Held on Thursday, 1 October, the final day of SBC Summit, the ceremony marked the 13th edition of the awards, recognising the achievements of operators, suppliers and individuals across the global betting and gaming industry.
Igamingexpert
Oct
1st
2026
08:20
New Offerings, Emerging Tech, New Offerings
The Bet Builder Opportunity: Combinability, Personalisation and Margin
Today, Bet Builders have become a genuine differentiator between sportsbooks. Bettors don’t just want to pick a winner anymore, they want to build a story around the game: their favourite striker to score, over 8.5 corners, and both teams to find the net, all rolled into one ticket.
Sportradar
Oct
1st
2026
06:30
Events, Artificial Intelligence, B2B Tag, Events and Conferences
‘I Don’t Have a Weakness’: Michael Jordan Pushes Back as Betting Giants Pitch AI
Key Takeaways Michael Jordan questioned how betting companies assess athletes’ tendencies during a Sept. 29 discussion with DraftKings and Sportradar executives. Sportradar’s AI pitch covered personalized products and faster development, extending beyond predictions about sporting outcomes.
CCN
Sep
30th
2026
12:00
Emerging Tech, Awards and Recognitions, New Offerings, B2B Tag, New Offerings, Facility Expansion, Award Wins
North America – Supplier of the Year - Gaming Intelligence
Gaming Intelligence unveils the Supplier of the Year winners in this year’s North America edition of the Gaming Intelligence Awards. While North American operators routinely dominate the headlines with their fierce market-share battles and omnipresent ad campaigns, the true engine of the region’s betting and gaming boom lies beneath the surface.
Gaming Intelligence
Sep
30th
2026
06:30
B2B Tag
Sportradar CEO Carsten Koerl: "Younger audiences follow individual players over teams — the future lies in predicting player behavior in real time"
Reporting live from the MEO Arena at SBC Summit Lisbon, the Tribuna editorial team shares insights as Sportradar Founder and CEO Carsten Koerl outlined how generational shifts in fandom are elevating player-centric betting markets and driving demand for live, data-driven engagement during his keynote at SBC Summit Lisbon.
Tribuna
Sep
30th
2026
06:30
Events, Big Data/Analytics, B2B Tag, Events and Conferences
Michael Jordan challenges Sportradar oddsmakers on athlete weaknesses: "You are looking for a weakness to bet against, but I didn't have one — bet with me, not against me"
Reporting live from SBC Summit Lisbon, the Tribuna editorial team shares insights as NBA legend Michael Jordan disputed the ability of automated odds algorithms to account for elite athletic adaptability during a live stage debate featuring Sportradar CEO Carsten Koerl and DraftKings CEO Jason Robins.
Tribuna
Sep
29th
2026
06:30
Emerging Tech, New Offerings, Artificial Intelligence, New Offerings
Sportradar CEO Carsten Koerl: "True innovation happens in product development, not cost-cutting — our multi-agent AI system spits out custom NBA slots on the fly"
Unveiling Sportradar’s latest R&D breakthrough at SBC Summit Lisbon, Carsten Koerl, Founder and CEO of Sportradar, demonstrated how multi-agent generative AI systems are replacing hundreds of development hours by creating customized iGaming products instantly. Differentiating superficial efficiency from genuine AI-driven product innovation, Koerl stated: "AI and product development — that is something which I love.
Tribuna
Sep
28th
2026
06:30
Emerging Tech, Partnerships and Alliances, B2B Tag, Partnerships
Premier Padel and FIP appoint Sportradar as Integrity Partner as sport establishes official betting data ecosystem
Sportradar partnership strengthens padel’s integrity framework alongside the appointment of iGame Media as Premier Padel’s official betting technology and distribution partner, supporting the responsible growth and long-term development of the sport London – 28 September
Premier Padel
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Charting the rise of short-form sports content
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