TAG Heuer, a privately owned Swiss company founded in 1860, manufactures and retails luxury goods, primarily watches and jewelry. Headquartered in Switzerland, the company employs approximately 1340 people.
Watches of Switzerland Group PLC lists TAG Heuer among its portfolio of high-end timepieces, operating across the United Kingdom, Europe, and the United States. TAG Heuer launched a Spring/Summer 2025 Eyewear collection, which includes three new eyewear lines featuring vintage motorsport and adventure-inspired frames and lenses. A Nottingham Building Society branch will occupy the former TAG Heuer shop on Clumber Street in Nottingham city centre.