News Summary:
On June 23, 2026, Talkable updated its HubSpot integration to align with HubSpot’s current platform, utilizing newer CRM APIs to create or update contacts and add opted-in individuals to selected HubSpot lists or segments, following HubSpot’s retirement of older Contacts and Lists APIs. Previously, on May 26, 2026, the company expanded its Klaviyo integration, allowing referral activity to flow automatically into Klaviyo as profile properties, metric events, and ready-made segments, becoming a first-class part of Klaviyo lifecycle programs. Earlier in May, on May 21, 2026, Talkable expanded Wallet link click tracking to its default Wallet theme, enabling standard backpass links to record clicks and display them in Wallet reporting. This followed a May 19, 2026 update that introduced the ability to schedule custom Wallet push notifications ahead of time, addressing a previous limitation where they had to be sent in real time. On May 15, 2026, Talkable enabled Wallet passes to drive customers directly into mobile applications in a trackable way, enhancing their previous brand visibility function.