Tappp, a privately owned technology and marketing company headquartered in the United States, was founded in 2013 and has approximately 30 employees. Specializing in user experience and devices, the company enables media, consumer products, and sports wagering clients to drive customer acquisitions, transactions, engagement, and retention through its products and services, which are offered on-screen, at events, and in-store.
On July 8, 2025, TAPPP and BetMGM announced the launch of BetMGM gift cards available at Ontario retailers. These gift cards, the first single-branded gaming gift cards with retail distribution in Canada, allow players to fund their sportsbook and online casino accounts. On July 10, 2025, further details emerged, specifying that the gift cards are available at 2500 retail locations in Ontario and boast a 99% redemption rate. A separate announcement by TAPPP founder and CEO Sandy Agarwal discussed the company's suite of TV viewing enhancement apps, including shopping, betting, and contests.
Subscribe for full access to Tappp's products in full detail 
