Texas Tech Athletics
Texas Tech Athletics, a state-owned entity headquartered in the US, was founded in 1925 and employs approximately 180 individuals. The organization reported $121.9M in revenue as of 2023. Functioning as a tier 1 media tech buyer, its main product revolves around media and TV services, serving as the athletic department for Texas Tech University, West Texas, overseeing 17 varsity sports and supporting over 400 student-athletes.

Revenue

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Founded

1925

Headcount

176

Headquarters

US

Primary Segment

Spectator Sports

Ownership

State Owned

News Summary:

Texas Tech Athletics announced on Monday, July 31, that three Red Raiders—David Bailey, Lee Hunter, and Jacob Rodriguez—were named to the Maxwell Football Club's 31st Chuck Bednarik Award watchlist. Separately, the National Football Foundation (NFF) and Texas Tech Athletics jointly honored the University's Faculty Athletics Representative with a celebratory NFF Faculty Salute presented by Fidelity Investments. Finally, the Texas Tech Athletics Communications department received the 2024 Super 11 Award from the Football Writers Association of America for excellence in college sports communication.

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Texas Tech Athletics offers 4 products in the sports and media and telecoms services industries. Texas Tech Athletics's product portfolio comprises of sports tickets, merchandise and sponsorship and search, social, and retail media.
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Texas Tech Athletics's revenues were less than $100M in 2023. Caretta Research has split Texas Tech Athletics's revenue into 4 different product categories, the largest of which is search, display and digital publishing. For full access to Texas Tech Athletics's revenue breakdown subscribe to Caretta Portal.
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