The Lacek Group

The Lacek Group, a privately owned company headquartered in the US, was founded in 1993 and employs approximately 290 individuals. The company specializes in assisting brands with identifying their highest-potential customers, engaging them across channels throughout their lifecycles, personalizing each relationship for optimal long-term results, and measuring the effectiveness of those efforts. The Lacek Group integrates strategic, creative, data, and technology practices, including the use of algorithms, to develop its solutions. As an Ogilvy One company, it operates with the support of Ogilvy and WPP.