The Story Lab

The Story Lab

https://www.dentsu.com/our-work/the-story-lab-street-stars
https://www.linkedin.com/company/the-story-lab/

The Story Lab is a privately owned company headquartered in the UK, specifically London, with offices in 15 markets including Los Angeles, Shanghai, Singapore, Paris, Madrid, and Mumbai. Founded in 2012, The Story Lab operates with approximately 160 employees. Functioning as a global investor, producer, and distributor of premium entertainment content, the company has been distributing primetime TV shows and films since 2015, while also delivering strategic content production, partnership, and monetisation solutions to advertisers. The Story Lab is a dentsu company.

Revenue

Founded

2012

Headcount

157

Headquarters

UK

Primary Segment

Entertainment Providers

Ownership

Privately Owned

News Summary:

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Mar

29th

2026

18:30

AI influencer discovery tools are changing how agencies cast creators

In use since January, the tool is built around an API deal with Meta, and suggests creators based on typical factors like subject matter and profile, as well as whether they’re participating in a given social media trend.

Mar

26th

2026

22:03

Artificial Intelligence

dentsu China Launches NextGen Leadership Engine for Integrated Growth

Dentsu China has launched its flagship leadership development program, NextGen Leadership Engine, a strategic initiative that closely connects talent development with business growth. By fast-tracking the development of next-generation leaders, the program aims to fuel dentsu’s integrated capabilities and drive sustainable long-term growth.

Little Black Book

Mar

26th

2026

18:30

Management Changes, Corporate Restructuring, B2B Tag

Dentsu's Sano: 'Client-Centricity Is Our New Mantra'

Over the past year, Tokyo-based ad group Dentsu had seriously considered selling its international holdings, given its inability to drive significant growth outside of its home market for several years. advertisement advertisement But after months of discussions with potential suitors, no deals emerged.

Mar

26th

2026

18:30

Management Changes, M&A Activities, Emerging Tech

Week in Review: UK LHF Rule Changes Frustrate Advertisers, Dentsu’s New CEO Outlines His Vision, and Bertelsmann Sizes Up M&A

In this week’s Week in Review: proposed changed to the LHF ad ban in the UK cause consternation among advertisers, Dentsu’s CEO sets out his vision for the company, and RTL’s parent company says it’s looking into large scale M&A this year.

Mar

26th

2026

18:30

Management Changes, Corporate Restructuring, ESG, B2B Tag

Message from Takeshi Sano, Newly Appointed Global CEO of Dentsu

- Growing with Society — Accelerating Transformation and Strengthening Execution - Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004; Head Office: Minato-ku, Tokyo; President & Global CEO: Takeshi Sano; hereinafter Dentsu Group Inc. and its group companies are collectively referred to as “dentsu”) announced the appointment of Takeshi Sano as Director, Representative Executive Officer, President & Global CEO effective March 27, 2026.

Mar

26th

2026

09:44

Dentsu's Bharti Agrawal joins Monks as CFO - APAC, Marketing Services

Bharti Agrawal has joined Monks as Chief Financial Officer for Asia-Pacific marketing services. Agrawal joined the agency in March 2026 and will oversee financial strategy, operations and governance across the region. She joins from Dentsu, where she held multiple leadership roles, including CFO for Southeast Asia and CFO for Indochina.

Mar

26th

2026

06:20

Management Changes, B2B Tag

Marcin Sosiński Promoted to Chief Creative Officer, dentsu Central Europe

Dentsu has strengthened its creative structure in Central Europe. With the beginning of March, Marcin Sosiński has taken on the role of chief creative officer for the Central Europe cluster, expanding his existing scope of responsibilities.

Little Black Book

Mar

26th

2026

01:57

Partnerships and Alliances, B2B Tag

Dentsu’s team, Conviviality secures landmark Pernod Ricard media mandate across Africa

Major brand partnerships rarely change the direction of a conversation overnight. However, every now and then, one arrives that quietly redraws the map, expanding influence, strengthening cultural alignment and repositioning how global brands speak to fast-moving consumer markets.

Marketing Edge Nigeria

Mar

25th

2026

18:30

SEPTENI HOLDINGS CO., LTD. Announces Information Regarding Controlling Shareholders

SEPTENI HOLDINGS CO., LTD. announced information regarding controlling shareholders, including Dentsu Group Inc., which holds 52.49% of the Company's voting rights. The Company operates within the AX domain in the Dentsu Group, providing integrated marketing services, and has a collaborative relationship with other Dentsu Group companies. The Company has a contractual agreement with Dentsu Group Inc. to maintain its autonomy and independence, and has determined that it will not harm the interests of itself or its minority shareholders.

Septeni-Holdings

Mar

25th

2026

18:30

Emerging Tech, B2B Tag

Africa is not just chatting; it is closing deals

Dentsu understands that brand discovery, consideration, transaction, and service are now collapsing into a single conversation thread. What is new is not that the chat exists, it is that chat now closes the customer conversion loop.

Mar

25th

2026

05:30

Emerging Tech, B2B Tag

WE.DOOH - Leadership Webinar - March 2026

“Give to Gain – Reframing Networkingas a Leadership Strategy”Special Guests:Jessie Schwartzfarb, EVP, Head of Video Investment, Dentsu Kristina Lutz, Chief Marketing Officer, GSTVAmanda Newell, Chief Revenue Officer, Adapt MediaJenn Wiley, Founder, Wet CementStrategic networking is one of the strongest accelerators of visibility, opportunity, and leadership growth in media and DOOH.

Mar

24th

2026

18:30

Events, Awards and Recognitions, B2B Tag

Dentsu Inc. Wins Two Special Awards at ADFEST 2026: Agency of the Year & East Asia Agency of the Year

Dentsu Inc. (President & CEO: Takeshi Sano; Head Office: Tokyo) announced today that it has been named Agency of the Year and East Asia Agency of the Year at the Asia-Pacific Advertising Festival "ADFEST 2026"* held from March 19 to 21 in Pattaya, Thailand.

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