TKO Group, a publicly owned company headquartered in the US, operates as an entertainment provider. Founded in 2023, the company employs approximately 180 individuals and reported $4.7B in revenue as of 2025. It is a subsidiary of Endeavor, and its own subsidiaries include IMG, Lucha Libre AAA Worldwide, Ultimate Fighting Championship (UFC), and World Wrestling Entertainment. TKO Group Holdings comprises UFC, the mixed martial arts organisation, and WWE. It was created by Endeavor Group Holdings as part of a merger between World Wrestling Entertainment (WWE) and Zuffa, the parent company of the Ultimate Fighting Championship (UFC).
On May 1, 2026, new reporting indicated TKO Group Holdings played a central role in a wave of WWE roster cuts in late April, which included established names such as Aleister Black, Zelina Vega, Kairi Sane, and the faction known as the Wyatt Sicks. This development occurred as Dave Meltzer, also on May 1, dismissed theories among WWE talent that TKO leadership specifically drove the releases of "darker characters" like the Wyatt Sicks, Aleister Black, and Zelina Vega due to a preference for lighter programming. Earlier on May 1, WWE Hall of Famer Kevin Nash criticized TKO Group. Previously, on April 30, TKO President Mark Shapiro confirmed WWE is employing artificial intelligence to analyze audience reactions and guide storytelling decisions, an effort he described as a "major priority" directed by Nick Khan and Triple H, despite the technology remaining in early testing.
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