Universal Beijing Resort, a privately owned entertainment provider founded in 2017 and headquartered in China, employs approximately 1580 people. It's a joint venture between Beijing International Resort Co., Ltd. (itself a consortium of five Beijing state-owned companies, including Beijing Tourism Group) and Universal Parks & Resorts (a Comcast NBCUniversal subsidiary). The resort includes a Universal Studios theme park, a Universal CityWalk complex, a Universal-themed hotel, and a Nuo-branded hotel. The park features both established Universal attractions and new experiences designed to incorporate Chinese cultural elements.