Urbana Play

http://www.urbanaplayfm.com
https://www.linkedin.com/company/urbanaplayfm/

Urbana Play, a privately owned company headquartered in Argentina, operates as a tier 1 media tech buyer and is a subsidiary of Grupo America. Founded in 2021, the company has an estimated 80 employees and specializes in media and TV services. The company functions as an Argentine multimedia radio station, operated by Kuarzo Entertainment Argentina in partnership with the Vila-Manzano Group, which adopted a "Transmedia" business model and brands itself as "The Radio You Watch" (Somos la radio que ves). It manages a high-fidelity studio environment in Palermo, Buenos Aires, utilizing video streaming technology to broadcast its entire programming grid live across platforms such as YouTube, Twitch, and its official web portal.

2024 Revenue

Founded

2021

Headcount

Headquarters

Argentina

Primary Segment

Media and TV services

Ownership

Privately Owned

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Urbana Play offers 2 products in the media and telecoms services industry. Urbana Play's product portfolio comprises of media and TV services and broadcast television and radio.

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Urbana Play's revenues were less than $25M in 2024. Caretta Research has split Urbana Play's revenue into 2 different product categories, the largest of which is video streaming. For full access to Urbana Play's revenue breakdown subscribe to Caretta Portal.

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