USF Athletics
USF Athletics, a privately owned entity headquartered in the US, operates with approximately 140 employees and reported $92.1M in revenue as of 2023, functioning as a tier 1 media tech buyer. Its primary focus is on media and TV services, specifically representing the University of South Florida's South Florida Bulls football team.

Revenue

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Founded

-

Headcount

133

Headquarters

US

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

USF Athletics achieved first place among American Athletic Conference schools in the final 2024-25 Learfield Directors' Cup standings. On May 28, 2025, USF Athletics announced that student-athletes achieved a department-wide term GPA of 3.45 for the spring 2025 semester, marking their 21st consecutive semester with a 3.00 GPA or higher. Separately, Amir Abdur-Rahim, Scott Hemond, Jim Leavitt, and Kawika Mitchell were selected for induction into the USF Athletics Hall of Fame as the Class of 2025.

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USF Athletics offers 4 products in the sports and media and telecoms services industries. USF Athletics's product portfolio comprises of sports tickets, merchandise and sponsorship and search, social, and retail media.
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USF Athletics's revenues were less than $50M in 2023. Caretta Research has split USF Athletics's revenue into 4 different product categories, the largest of which is search, display and digital publishing. For full access to USF Athletics's revenue breakdown subscribe to Caretta Portal.
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