VisualDNA

VisualDNAInactive

http://visualdna.com
https://www.linkedin.com/company/visualdna/

Revenue

Founded

2006

Headcount

0

Headquarters

UK

Primary Segment

Technology, Information and Internet

Ownership

Privately Owned

News Summary:

N/A

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Mar

10th

2026

18:30

Australia’s financial sector ad spend surged by 20% in 2025 according to Nielsen

Cost pressures, switching intent and demand for savings and credit products are driving competition Sydney – March 11, 2026 – New Nielsen Ad Intel data shows advertising investment across Australia’s financial sector reached $756 million in 2025, up 20% from $630 million in 2024, as brands increased competition across a more competitive market.

Mar

2nd

2026

18:30

Partnerships and Alliances, Big Data/Analytics, B2B Tag

Magellan AI Integrates Nielsen DMA® Data to Bring Local Market Measurement to Podcast Attribution

Nielsen’s DMA® data gives Magellan AI users a standardized way to measure the local impact of podcast advertising. NEW YORK – March 3, 2026 – Nielsen, a global leader in audience measurement, data and analytics, today announced that Magellan AI, the leader in podcast advertising intelligence and measurement, has licensed and integrated Nielsen’s proprietary DMA® data into the Magellan AI platform.

Mar

2nd

2026

04:07

Nielsen reveals New Zealand’s top ad spenders and categories for 2025

Harvey Norman tops New Zealand’s biggest ad spenders as retail leads and telcos and beverages sure Auckland – March 3, 2026 – Nielsen’s New Zealand’s Biggest Ad Spenders of 2025 Report shows that Harvey Norman was New Zealand’s largest advertiser in 2025, overtaking Foodstuffs NZ as the country’s highest-spending brand.

Feb

26th

2026

17:27

32.6 Million Watch 2026 State of the Union Address

NEW YORK – February 26, 2026 – An estimated 32.6 million people watched President Donald J. Trump deliver the 2026 State of the Union address on Tuesday, February 24, according to Nielsen. While coverage varied by network, 15 networks televised the address from approximately 9:12 p.m. ET – 10:59 p.m. ET on Tuesday.

Feb

26th

2026

09:12

The loyalty-building advantages of embracing Black audiences

Ahead of the curve: Moving the Culture and the market Brands respecting cultural nuance isn’t just good marketing, it’s driving effective strategies on where and how to show up and delivering bottom line impact. With an inclusive approach and a data-driven strategy, diving deeper into Black audience trends can be a guidepost to where the culture and the market are headed.

Feb

24th

2026

18:30

New Offerings, Big Data/Analytics

Nielsen Utilizes Scarborough To Introduce 200+ New, Advanced Audience Segments Via Nielsen ONE

This new offering helps solve for the need to move beyond traditional audience demographic segments as the industry shifts towards an addressable driven future. New York, February 25, 2026 – Nielsen, a global leader in audience measurement, data and marketing intelligence, today announced that it has introduced more than 200 new advanced audiences segments.

Feb

19th

2026

12:17

Events, B2B Tag

Super Bowl LX Delivers 125.6 Million Viewers

NEW YORK – February 10, 2026 – An estimated 125.6* million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen’s Big Data + Panel measurement. NBC’s presentation of Super Bowl LX ranks as the second most-watched Super Bowl in history, behind the 127.7 million viewers who watched Super Bowl LIX in 2025.

Feb

18th

2026

18:30

Sports programming on major streaming platforms surges 52% year-over-year, according to Gracenote

New data also shows news content on FAST channels up 58% as streaming catalogs continue rapid expansion NEW YORK – February 19, 2026 – Gracenote, the content data business unit of Nielsen, has found that sports program offerings across the top five subscription video-on-demand (SVOD) services jumped 52% year-over-year (YoY).

Feb

18th

2026

11:53

Warner Bros. Discovery returns to position one in Poland for first time since May 2025

WBD edges above Polsat in only change in the top 10 content distributor rankings Warsaw, Poland, 18.02.26: Nielsen, a global leader in audience measurement, data, and analytics, has today published its All Screens Video Landscape Report looking at data in Poland from January 2026.

Feb

16th

2026

18:30

TV Viewing Hits 12-Month High in Nielsen’s January Report of The Gauge™

Cable Surges 9% on Strength of College Football Playoffs and News, while NFL Delivers Top 15 Broadcast Telecasts ESPN (+86%) and FOX News Channel (+17%) Combine to Represent 21% of January Cable Viewing ABC’s ‘High

Feb

10th

2026

18:50

Events, B2B Tag

Super Bowl LX Delivers 124.9 Million Viewers

NEW YORK – February 10, 2026 – An estimated 124.9 million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen’s Big Data + Panel measurement. NBC’s presentation of Super Bowl LX ranks as the second most-watched Super Bowl in history, behind the 127.7 million viewers who watched Super Bowl LIX in 2025.

Feb

10th

2026

01:12

Partnerships and Alliances, Artificial Intelligence

Gracenote Renews Partnership with Google for the AI Age

Nielsen’s Gracenote, the global leader in entertainment metadata, today announced the continuation of its partnership with Google. Through this partnership, Gracenote’s authoritative metadata will support up-to-date entertainment information for Google’s consumer-facing products and services, including AI experiences.

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