Vitac, a privately owned US-based company founded in 1986, provides broadcast professional services. Employing approximately 430 people, the company offers a range of accessibility solutions for the media and entertainment industry, including live and prerecorded captioning, audio description, subtitling, dubbing, and transcription. In 2023, Vitac reported revenues of approximately $50 million.
Verbit, a global provider of AI verbal intelligence, integrated its platform with Adobe Premiere Pro on the Adobe Exchange marketplace. This integration allows users to submit video sequences directly from Premiere Pro to Verbit for captioning, subtitling, and localization services without leaving the editing process. Separately, Verbit's self-service platform offers high-accuracy captioning. The increasing global population of individuals aged 60 and older, expected to reach 2.1 billion by 2050 according to the World Health Organization, highlights the growing importance of accessibility services like captioning. A recap of NAB 2025 noted creators' use of captioning content and cutting-edge AI. The UC Berkeley School of Public Health was also mentioned, but no details regarding its connection to Verbit were provided.
Vitac's customers primarily consist of broadcast professional services, streaming services and civic and Social Organizations companies. Examples of Vitac's customers include Poetry Foundation, The Nora Project and Hand in Hand Productions. Vitac has partners like Enco Systems. Vitac has suppliers like Grupo Steno.
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