Privately owned Vocento, headquartered in Spain, operates in media and telecommunications. Founded in 2002 and employing approximately 780 individuals, the company is a Spanish media group with a presence in both print and digital media, building on a history in the press industry dating back over 160 years. Vocento's portfolio includes daily newspapers, regional newspapers, sports newspapers, magazines, and supplements. In addition to traditional print media, the company operates in digital media and has diversified into sectors such as gastronomy, agencies, music, and education.
Telefónica Tech is deploying a data space for Vocento to maximize the value of its audience data, according to an announcement on July 6, 2026. This platform aggregates information on audiences, subscriptions, qualified leads, and commercial activity to unlock new value opportunities across Vocento's digital ecosystem, emphasizing interoperability, security, and digital sovereignty. This follows Vocento's report on May 13, 2026, that its revenue increased by 2.4% in the first quarter of 2026, reaching 78.2 million euros. The growth was primarily driven by its gastronomy division, which saw a 16.7% increase, and robust digital and diversification revenue streams, up 10.6%, now constituting 47% of total revenue and indicating a shift towards a more digital and diversified business model.
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