West Coast Customs, a privately owned company headquartered in the US, was founded in 1993 and employs approximately 90 individuals. Primarily engaged in motor vehicle manufacturing and customization, the company is also recognized for its production of television content, having served as the exclusive shop featured in several television programs, including MTV's 'Pimp my Ride,' TLC’s 'Street Customs' and 'Street Customs Berlin,' Velocity's 'Inside West Coast Customs,' and FOX Sports' 'West Coast Customs.'
On March 6, 2026, West Coast Customs (WCC) announced its top five custom builds of 2025 and highlighted a standout project collaboration that debuted at CES. The company's 2025 projects included the TRINITY, described as the first three-wheeled single-passenger EV vehicle, a Häagen-Dazs Caddy with an ice cream freezer trunk, a Call of Duty Black Ops 7 Zombie Truck, and a vehicle named "Ol' Tessie," with WCC completing builds for Fortune 100 brands that year. Previously, on February 15, WCC completed a special commission tuning a Jeep Trackhawk Super SUV. Earlier, on January 29, artist will.i.am, a tech founder and humanitarian, modeled inspired leadership at CES through multiple product and platform launches. This followed will.i.am's January 20 reveal of TRINITY, a single-seat three-wheeled EV integrating Nvidia’s AI, which he presented as a vision for the future of mobility.
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