Ascot Racecourse (Royal Ascot)

http://www.ascot.com
https://www.linkedin.com/company/ascot-racecourse/

Ascot Racecourse, also known as Royal Ascot, is a privately owned British horse racing organisation headquartered in the UK. The company, which operates in the spectator sports sector, reported $140.0M in revenue as of 2024. Founded in 1711 by Queen Anne, the organisation operates the Royal Ascot races and employs approximately 370 individuals.

2024 Revenue

Founded

1711

Headcount

367

Headquarters

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On January 20, 2026, Ascot Racecourse premiered the world's first live ultra-high-resolution immersive broadcast of a horse racing event for selected VIP guests on a recent race day. The showcase delivered real-time pictures with exceptional depth, clarity, and realism. Ateme, Focal Point VR, RaceTech, and Bluebell Opticom supported the initiative, handling encoding, capture, connectivity, and on-site deployment.

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Ascot Racecourse (Royal Ascot) offers 4 products in the sports and media and telecoms services industries. Ascot Racecourse (Royal Ascot)'s product portfolio comprises of riding and animal sports, sports tickets, merchandise and sponsorship and search, social, and retail media.

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Ascot Racecourse (Royal Ascot)'s revenues were less than $250M in 2024. Caretta Research has split Ascot Racecourse (Royal Ascot)'s revenue into 4 different product categories, the largest of which is horse racing. For full access to Ascot Racecourse (Royal Ascot)'s revenue breakdown subscribe to Caretta Portal.

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May

12th

2026

05:32

B2B Tag

Royal Ascot – Horses, Hats, and Heritage

Words by Louise Gordon Posted 12.05.26 Education Royal Ascot – Horses, Hats, and Heritage Every year, in the middle of June, the papers are filled with the latest images from Royal Ascot. Undeniably as important as the races are the outfits adorning the 250,000 race-goers, who have been attending the annual equestrian spectacle since 1768.

Alamy

May

8th

2026

01:00

B2B Tag

Ascot to break away from RCA

ASCOT Racecourse has announced its decision to leave the Racecourse Association [RCA] at the end of the year after calls for the RCA to address “structural governance concerns” by the end of April were not sufficiently delivered.

The Irish Field

May

5th

2026

01:00

Events, B2B Tag

Parking at Royal Ascot 2026 — Your Complete Guide

Your Guide to Royal Ascot 2026 Royal Ascot is one of the most iconic events in the British calendar, drawing over 300,000 visitors to Berkshire across five days of world-class racing, Royal Procession, and high fashion.

JustPark

May

4th

2026

13:02

B2B Tag

Ascot Racecourse shocks as it quits Racecourse Association

The announcement, made on Monday, May 4, puts the town's world-famous racecourse at the centre of a bitter battle over who controls the future of British horse racing. The row has been building since March, triggered by the sudden resignation of Lord Allen as chairman of the British Horseracing Authority (BHA) after just six months in post.

Bracknell News

Mar

28th

2026

18:30

B2B Tag

March 29 - SCCG Management - SCCG Management

### Racing **By Steven Dowler** **13.55 Ascot Racecourse Supports Horse Rangers Hampton Maiden Hurdle** GNOMON has finished second in all three hurdle starts and is expected to win soon. Consider THE EGYPTIAN GINGE, who showed a strong performance by finishing second at Haydock recently and has further potential.

SCCG Management

Mar

21st

2026

18:30

B2B Tag

Jobs and careers with Carlisle Support Services

Job Introduction Join the Excitement at Royal Ascot – Become a Steward! Experience the Thrill of One of the UK’s Most Prestigious Events! Are you looking for an exciting and dynamic role where you can be part of one of the most glamorous and high-profile events in the world? Royal Ascot is the highlight of the UK’s racing calendar, attracting royalty, celebrities, and thousands of racegoers each year.

Carlisle Support Services

Jan

20th

2026

18:30

Partnerships and Alliances, Emerging Tech, B2B Tag

Ascot Racecourse, Focal Point VR, and Ateme Collaborate to Deliver Live Immersive Video Stream for Horse Racing

Live sports broadcasting reached a new milestone last Saturday at the Ascot Racecourse with the debut of the world’s first live ultra-high-resolution immersive broadcast of a horse racing event, delivered in real time with heightened depth, clarity, and realism.

Sports Video Group

Jan

20th

2026

18:30

Partnerships and Alliances, Emerging Tech, B2B Tag

Ascot Hosts World-First Live Ultra-High-Resolution Immersive Horse Racing Broadcast

Ascot Hosts World-First Live Ultra-High-Resolution Immersive Horse Racing Broadcast Live sports coverage took a major step forward on Saturday as Ascot Racecourse premiered what organisers say is the world's first live ultra‑high‑resolution immersive broadcast of a horse racing event, delivering real‑time pictures with exceptional depth, clarity and realism.

4RFV UK

Jan

20th

2026

10:46

Emerging Tech, B2B Tag

Ateme supports live, UHR immersive horse racing broadcast at Ascot

Ascot Racecourse in England has conducted the first live ultra-high-resolution immersive broadcast of a horse racing event in the world. The showcase was supported by Ateme, RaceTech, Focal Point VR and Bluebell Opticom - helping with encoding, capture, connectivity and on-site deployment. The demonstration provided a live, immersive, real-time sports broadcasting experience for selected VIP guests on race day.

Telecompaper

Jan

20th

2026

03:48

Partnerships and Alliances, Emerging Tech, B2B Tag

Ultra‑High‑Resolution Immersive Horse Racing

Ascot Racecourse, Racetech, Ateme, Focal Point VR and Bluebell collaborate to deliver a groundbreaking live immersive video stream for horse racing Ascot, UK – January 20, 2026 – Live sports broadcasting reached a new milestone last Saturday at the prestigious Ascot Racecourse with the debut of the world’s first live ultra-high-resolution immersive broadcast of a horse racing event, delivered in real time with unprecedented depth, clarity, and realism.

Ateme

Jan

19th

2026

23:18

Partnerships and Alliances, Emerging Tech, B2B Tag

Ascot Racecourse, Racetech, Ateme, Focal Point VR and Bluebell collaborate to deliver a live immersive video stream for horse racing

Live sports broadcasting reached a new milestone last Saturday (17 January) at the prestigious Ascot Racecourse with the debut of the world’s first live ultra-high-resolution immersive broadcast of a horse racing event, delivered in real time.

SVG Europe

Dec

9th

2025

05:01

Awards and Recognitions, B2B Tag

Shortlists announced for the 2026 Thoroughbred Industry Employee Awards

Sixty people remain in contention for prizes at the 2026 Thoroughbred Industry Employee Awards after the shortlists were announced. The winners of the awards, sponsored by Godolphin, will be crowned in the final at Ascot on February 23.

Racing Post

Ascot Racecourse (Royal Ascot) sells broadcasting rights of its horse racing competitions to 8 companies globally, covering 6 countries. Ascot Racecourse (Royal Ascot)'s rights holders include Virgin Media O2.