Badminton Association of India, also known as BAI, is a Privately Owned entity headquartered in India. Founded in 1934, the association employs approximately 40 individuals and reported $15.7M in revenue as of 2023. Functioning as a tier 2 media tech buyer, the company focuses on Media and TV services, serving as the governing body for Badminton in India.

Revenue

Founded

1934

Headcount

34

Headquarters

India

Primary Segment

Sports Teams and Clubs

Ownership

Privately Owned

News Summary:

On April 16, 2026, the Badminton Association of India (BAI) listed upcoming event dates for May 13-18, 2026, on its official website. Earlier on April 8, the BAI issued an advisory regarding an unauthorized league. The association had also published event dates for May 3-10, 2026, on its website on the same day. Previously, on March 31, 2026, the BAI released a circular detailing a Coaches Development Program (Grassroot Level) set to take place in NCE Guwahati and Raipur from April 18-27, 2026. This follows the March 24, 2026, announcement that the BAI selected India’s squads for the 2026 Thomas and Uber Cup Finals, featuring a mix of experienced and in-form players. The men’s team, anchored by world-renowned doubles duo Satwiksairaj Rankireddy and Chirag Shetty, with Lakshya leading the singles, aims to recapture their historic 2022 title.

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Badminton Association of India offers 3 products in the sports and media and telecoms services industries. Badminton Association of India's product portfolio comprises of sports tickets, merchandise and sponsorship and search, social, and retail media.
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Badminton Association of India's revenues were less than $10M in 2023. Caretta Research has split Badminton Association of India's revenue into 3 different product categories, the largest of which is search, display and digital publishing. For full access to Badminton Association of India's revenue breakdown subscribe to Caretta Portal.
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Badminton Association of India has suppliers like NEP Group.

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Badminton Association of India currently holds broadcasting rights for sports competitions including badminton.

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