Banijay Group, a publicly owned company headquartered in France, was founded in 2022, employs approximately 10 individuals, and reported $5.2B in revenue as of 2024. The company operates as an entertainment provider and is known as a media and betting company. Formerly known as FL Entertainment, Banijay Group operates the Banijay and Betclic brands.
Banijay Group's weekly share transactions, reported on February 2, 2026, indicated a sale of 1,648 shares at an average price of 8.859769 on January 26, followed by a purchase of 500 shares at 8.670000 and a sale of 100 shares at 8.850000 on January 27, all executed on the XAMS market. This trading activity followed the company's confirmation on January 14 that it began discussions with All3Media's owner regarding a potential merger. Earlier, on January 13, Banijay Group, known for global hits such as *Big Brother*, *Peaky Blinders*, and *MasterChef*, officially stated it had entered into conversations with RedBird IMI, the owner of All3Media, concerning a possible combination. This confirmation came after recent market speculation that the world's largest independent television production group was in advanced talks to merge with the UK-based maker of shows including *The Traitors*.
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