BeBio

BeBio is a Privately Owned company headquartered in the Netherlands. Founded in 2013, it employs approximately 10 individuals and specializes in search, social, and retail media. The company operates as a Dutch online lifestyle platform and digital guide dedicated to conscious, sustainable living, originally established by Willemijn Kornelis and Liselotte Wannijn. It functions as a resource designed to make an eco-friendly lifestyle accessible to a mainstream audience, providing daily inspiration and curated information on organic food, fair trade fashion, natural beauty, and sustainable travel hotspots. While the platform initially served as a content hub, publishing recipes, city guides, and expert interviews, it also acted as the launchpad for the founders' entrepreneurial ventures into the natural personal care market, serving as the precursor to their skincare brand, SMPL.