BIGO Ads
BIGO Ads is a privately owned company based in Singapore. Founded in 2014, it employs approximately 20 individuals. Its main product focuses on RTB and programmatic advertising. The company functions as a programmatic advertising platform, providing user acquisition and monetization solutions by leveraging premium traffic and ad resources from partnered developers and its in-house products, spanning a global network. It supports over 30,000 apps and developers.

2024 Revenue

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Founded

2014

Headcount

19

Headquarters

Singapore

Primary Segment

RTB and programmatic

Ownership

Privately Owned

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BIGO Ads offers products in the ad tech and services industry. BIGO Ads's product portfolio comprises of RTB and programmatic.
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BIGO Ads's revenues were less than $10M in 2024. All the revenue comes from ad network.
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Analyst insight reports

Punching up: local pay TV vs global OTT
Understanding personalisation and recommendation
Retaining subscribers beyond 2025
Making money from sports streaming
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