The Trade Desk, also known as TTD, a Publicly Owned company headquartered in the United States, was founded in 2009 and operates with approximately 2,640 employees. The company reported $2.9B in revenue as of 2025. The company specializes in RTB and programmatic solutions, functioning as a technology company providing digital ad buying solutions that enable brands to create, manage, and optimize their campaigns across various ad formats and devices. The Trade Desk maintains offices across North America, Europe, and Asia Pacific.

2025 Revenue

Founded

2009

Headcount

3,843

Headquarters

United States

Primary Segment

RTB and programmatic

Ownership

Publicly Owned

Deployments

52

News Summary:

Investor attention on The Trade Desk has sharpened ahead of its August 6 earnings report, with expectations for revenue growth but flat earnings, along with a focus on agency partnerships and leadership changes. Previously, on July 30, WPP Media debuted its new content series, "Made Together," designed to highlight collaborative efforts between WPP Media leaders and partner company executives to drive innovation and growth for client brands. The Trade Desk was featured in the series' first episode.

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The Trade Desk offers 5 products in the ad tech and services and media tech industries. The Trade Desk's product portfolio comprises of retail and commerce media ad tech, RTB and programmatic, user experience and devices and data, targeting and identity.
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The Trade Desk's revenues were $2.9B in 2025. Caretta Research has split The Trade Desk's revenue into 5 different product categories, the largest of which is demand side platform (DSP), which represents 94% of The Trade Desk's revenue.
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The Trade Desk's customers primarily consist of physical retail and retail Pharmacies companies. Examples of The Trade Desk's customers include Walgreens, Dollar General and The Home Depot. The Trade Desk has commercial and technical partners like Microsoft, Tencent Holdings and DoorDash. Examples of The Trade Desk's suppliers include Snowflake and BrightLine.

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Example Suppliers

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Example Partners

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