The Trade Desk (TTD), a publicly owned company founded in 2009, is a global technology firm specializing in real-time bidding (RTB) and programmatic advertising solutions. With over 2640 employees and headquarters in the US, the company operates across North America, Europe, and Asia Pacific. In 2024, The Trade Desk reported revenues exceeding $1 billion. Its primary offering is a platform allowing brands to build, oversee, and improve their digital advertising campaigns across various formats and devices.
Two securities class action lawsuits were filed against The Trade Desk Inc. (NASDAQ: TTD) and some senior executives. Bleichmar Fonti & Auld LLP filed a lawsuit on March 23, 2025, alleging potential violations of federal securities laws. Separately, Rosen Law Firm filed a lawsuit on an unspecified date, representing investors who purchased Class A common stock between May 9, 2024, and February 12, 2025. A deadline of April 21, 2025, was set to join the class action filed by Levi & Korsinsky. Information on joining the class action filed by Rosen Law Firm is available online or by phone.
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The Trade Desk offers 3 products in the ad tech industry. The Trade Desk's product portfolio comprises of RTB and programmatic and retail and commerce media.
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The Trade Desk's revenues were $2.4B in 2024. Caretta Research has split The Trade Desk's revenue into 3 different product categories, the largest of which is supply side platform (SSP), which represents 53% of The Trade Desk's revenue.
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The Trade Desk's customers primarily consist of retail Pharmacies companies. Examples of The Trade Desk's customers include Dollar General, Macy's and Walgreens. The Trade Desk has commercial and technical partners like Microsoft, Tencent Holdings and DoorDash. Examples of The Trade Desk's suppliers include Snowflake and BrightLine.
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