iQiyi is a publicly owned company headquartered in China. Founded in 2010, the company, formerly known as Qiyi, employs approximately 3,320 individuals and reported $3.7B in revenue as of 2025. Functioning as a tier 1 media tech buyer, iQiyi operates as a subscription video on-demand over-the-top streaming service. It is a subsidiary of Baidu and primarily produces and distributes films and television series.
iQIYI filed an amendment to a previously submitted SC TO-I on March 12, 2026. This followed the Chinese streamer's report on March 2, 2026, that its top line improved by 3% to RMB6.79 billion ($972 million) in the fourth quarter, though operating income declined from RMB285.4 million to RMB55.4 million. For the full year, total revenues decreased by 7% to RMB27.3 billion, and operating income fell from RMB1.8 billion to RMB229.3 million. Earlier, on February 28, 2026, iQIYI Inc. announced its fiscal Q4 2025 earnings, which it released on February 26, reporting $992.98 million in revenue, a 9.29% year-over-year increase that exceeded consensus estimates by $9.14 million.
iQiyi currently holds 33 broadcasting rights for sports competitions including motorsports, futsal, tennis, soccer | association football, ice hockey, combat sports, american football and golf.