Grass Valley

https://www.grassvalley.com/
https://www.linkedin.com/company/grass-valley/

Grass Valley, also known as GV, is a privately owned company headquartered in Canada. Founded in 1959, the company employs approximately 700 individuals and reported $300.0M in revenue as of 2024. As a tier 1 media tech buyer, its main product is live production, and the company specializes in manufacturing television production and broadcasting equipment. Its product line includes cameras, live production switchers, replay and highlights products, media storage, editing, modular infrastructure, routing, conversion equipment, control, monitoring, and automated playout.

2024 Revenue

Founded

1959

Headcount

700

Headquarters

Canada

Primary Segment

Live production

Ownership

Privately Owned

Deployments

199

News Summary:

On February 24, 2026, Grass Valley won a competitive NATO-wide tender to supply its LDX 135 cameras for NATO's main broadcast studio at its Brussels headquarters, with integration partner VP Media Solutions leading the European tender to deliver clearer visual presentation. Previously, on February 23, 2026, Network18 Media & Investments Ltd., an Indian media conglomerate operating over 25 television channels and a growing digital presence, deployed Grass Valley's Playout X solution based on AMPP OS. This collaboration extends a relationship between the two companies that has spanned more than 15 years, with Network18 aiming to consolidate and streamline its broadcast and digital workflows under a single solution. The deployment was initially announced on February 17, 2026.

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Grass Valley offers 41 products in the media tech industry. Grass Valley's product portfolio comprises of production and post production, video processing and playout, live production, connectivity infrastructure, content supply chain, media cloud and storage, content acquisition and audio.

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Grass Valley's revenues were less than $500M in 2024. Caretta Research has split Grass Valley's revenue into 20 different product categories, the largest of which is signal processing and conversion. For full access to Grass Valley's revenue breakdown subscribe to Caretta Portal.

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Mar

18th

2026

18:30

Partnerships and Alliances, Emerging Tech, B2B Tag

Grass Valley Expands Partnership with University of Pittsburgh Athletics, Upgrading Production Infrastructure to SMPTE ST 2110 IP

Grass Valley has expanded its long-term partnership with University of Pittsburgh Athletics by completing a major upgrade of its production infrastructure, transitioning the department’s broadcast facilities to a SMPTE ST 2110 IP backbone. Pitt Athletics supports 19 NCAA Division I programs in the Atlantic Coast Conference (ACC) and produces more than 150 live events annually for broadcast, streaming, videoboards, and internal distribution.

Sports Video Group

Mar

18th

2026

07:30

Emerging Tech, B2B Tag

Day Production Hub For University Of Illinois

The project is Phase 1 of a multi-phase buildout, and required Grass Valley and Tab M Solutions to deliver an entirely new broadcast infrastructure within an existing facility, presenting space and thermal constraints. Tab M Solutions designed a hybrid SMPTE ST 2110/SDI architecture that allows staff to maintain familiar SDI workflows while leveraging IP where it delivers infrastructure efficiency and scalability.

The Broadcast Bridge

Feb

25th

2026

18:52

Awards and Recognitions, Emerging Tech, B2B Tag

Winners Digital Media Awards 2025

The winning entries for the 2025 Digital Media Awards in all categories are listed below for the Gold, Silver, Bronze and Special Merit awards. Congratulations to the many companies who entered their products and services into our Digital Media World Awards this year.

Digital Media World

Feb

24th

2026

09:06

Emerging Tech, B2B Tag

NATO Upgrades Broadcast Studio with Grass Valley Cameras

LDX 135 cameras deliver clearer visual presentation following competitive European tender led by integration partner VP Media Solutions MONTREAL, CANADA – February 12, 2026 – Grass Valley, the pioneering media and entertainment technology innovator, has won a competitive NATO-wide tender to provide the new camera system for NATO’s main broadcast studio at its Brussels headquarters.

Broadcast Infrastructure News

Feb

23rd

2026

05:30

Emerging Tech, B2B Tag

Network18 Deploys Grass Valley Playout X For Unified News Operations

The collaboration extends a relationship between the two companies that has spanned more than 15 years. Network18, operating over 25 television channels and with a growing OTT and digital presence, was seeking to consolidate and streamline its operations under a single solution that could support both its broadcast and digital workflows.

The Broadcast Bridge

Feb

18th

2026

18:30

Emerging Tech, B2B Tag

Network18 Media and Investments Selects Grass Valleys Pla...

Grass Valley today announced that Network18 Media & Investments Ltd., one of India's largest and most influential media conglomerates, is deploying Grass Valley's Playout X Solution based on AMPP OS to modernize its news playout operations.

4RFV International Broadcast News

Feb

17th

2026

12:39

Emerging Tech, B2B Tag

Network18 Media & Investments Selects Grass Valley’s Playout X to Power Unified News Operations

Grass Valley today announced that Network18 Media & Investments Ltd., one of India’s largest and most influential media conglomerates, is deploying Grass Valley’s Playout X Solution based on AMPP OS to modernize its news playout operations.

TVNewsCheck

Feb

17th

2026

11:15

Emerging Tech, B2B Tag

Indian Media Conglomerate Deploys Grass Valley Playout For Linear, OTT, Web

Network18 Media & Investments, one of India’s largest media conglomerates, has deployed Grass Valley’s Playout X solution based on its AMPP OS to modernize the network’s news playout operations. The deployment is now live across Network18’s linear, OTT and web services.

TVTechnology

Feb

17th

2026

05:30

Emerging Tech, B2B Tag

NATO Upgrades Broadcast Studio With Grass Valley Cameras

The deployment includes five Grass Valley LDX 135 studio camera channels, supporting daily world-wide press conferences and broadcast operations from NATO’s headquarters. The system has already been fully installed and is now in live operation. The tender specified requirements for a 4K/HD portable studio camera system with SMPTE fiber connectivity and compatibility with existing baseband SDI workflows.

The Broadcast Bridge

Feb

15th

2026

18:30

Emerging Tech, B2B Tag

NATO Upgrades Brussels HQ Broadcast Studio with Grass Valley Cameras

Grass Valley, a media and entertainment technology innovator, has won a competitive NATO-wide tender to provide the new camera system for NATO's main broadcast studio at its Brussels headquarters. The project, delivered in partnership with VP Media Solutions, marks an important new customer relationship for Grass Valley and provides a full upgrade on the facility's incumbent camera system.

4RFV International Broadcast News

Feb

15th

2026

18:30

Emerging Tech, B2B Tag

NATO Upgrades Brussels HQ Broadcast Studio with Grass Valley Cameras

Grass Valley, a media and entertainment technology innovator, has won a competitive NATO-wide tender to provide the new camera system for NATO’s main broadcast studio at its Brussels headquarters. The project, delivered in partnership with VP Media Solutions, marks an important new customer relationship for Grass Valley and provides a full upgrade on the facility’s incumbent camera system.

Sports Video Group

Feb

12th

2026

18:30

Emerging Tech, B2B Tag

NATO Upgrades Broadcast Studio with Grass Valley Cameras

Grass Valley, the pioneering media and entertainment technology innovator, has won a competitive NATO-wide tender to provide the new camera system for NATO's main broadcast studio at its Brussels headquarters. The project, delivered in partnership with VP Media Solutions, marks an important new customer relationship for Grass Valley and provides a full upgrade on the facility's incumbent camera system.

4RFV International Broadcast News

Grass Valley's customers primarily consist of broadcast television and radio and entertainment Providers companies. Examples of Grass Valley's customers include Paramount Global, BBC and Warner Bros. Discovery. Grass Valley has commercial and technical partners like Amazon Web Services (AWS), IMG and Tata Communications. Examples of Grass Valley's suppliers include intoPIX, MainConcept and Custom Consoles.

Analysis

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Analysis

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Grass Valley

2024 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

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