Appear, also known as Appear TV, is a privately owned Norwegian company founded in 2004. Employing approximately 170 people, it specializes in video processing and playout technology. Its clientele includes production companies, telecommunication companies, and broadcasters. In 2023, the company's revenue was less than $50 million.
Telefónica Servicios Audiovisuales (TSA), with support from Appear, was selected by LaLiga on an unspecified date to provide a next-generation contribution and distribution network (Lot 4) for Spain's premier football competitions. This was announced in multiple press releases. A further announcement on August 27, 2025, specified that TSA and Appear were selected to power Spain's new contribution and distribution network from Madrid and Oslo. The collaboration involves Appear's live production technology.
Appear offers 3 products in the media tech industry. Appear's product portfolio comprises of connectivity infrastructure and video processing and playout.
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Appear's revenues were less than $100M in 2024. Caretta Research has split Appear's revenue into 4 different product categories, the largest of which is live and realtime encoding. For full access to Appear's revenue breakdown subscribe to Caretta Portal.
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Appear's customers primarily consist of telecoms and entertainment Providers companies. Examples of Appear's customers include Orange Group, Comcast Corporation and The Walt Disney Company. Appear has commercial and technical partners like Tata Communications, e& and Apple. Appear has suppliers like intoPIX.
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