Imagine Communications, formerly known as Harris, is a privately owned US company founded in 1922. Employing approximately 670 people, it develops video business systems, specifically digital monetization solutions for advertising. These solutions facilitate on-demand, interactive, and personalized television broadcasting, focusing on improvements in bandwidth, video quality, ad targeting, and personalized audio. In 2023, the company's revenue was less than $250 million.

2023 Revenue

Founded

1922

Headcount

670

Headquarters

US

Primary Segment

Video processing and playout

Ownership

Privately Owned

Deployments

107

News Summary:

Steve Reynolds serves as Chief Executive Officer and former President. Imagine Communications deployed SNP and Magellan Control System technologies broadly. At the 2025 NAB Show, held April 6-9 in Las Vegas, Imagine Communications showcased technologies for live production in IP-based and hybrid environments. Further advancements in Selenio Network Processor (SNP) and Magellan Control System, including the Magellan AudioFlex control system feature, were also showcased at the NAB Show, April 5-9, in Las Vegas. The company planned to showcase technologies that set the industry standard for live production in IP-based and hybrid environments at the NAB Show.

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Imagine Communications offers 38 products in the ad tech and media tech industries. Imagine Communications's product portfolio comprises of video processing and playout, marketer and agency technology, live production, connectivity infrastructure, media cloud and storage, video business systems, content supply chain and premium video and CTV.
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Imagine Communications's revenues were less than $250M in 2023. Caretta Research has split Imagine Communications's revenue into 15 different product categories, the largest of which is ad sales and traffic. For full access to Imagine Communications's revenue breakdown subscribe to Caretta Portal.
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Imagine Communications's customers primarily consist of higher Education and pay TV services companies. Examples of Imagine Communications's customers include Virgin Media, Sky Group and North Carolina State University. Imagine Communications has commercial and technical partners like Sinclair Broadcast Group and Amazon Web Services (AWS).

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