Amagi

https://www.amagi.com/
https://www.linkedin.com/company/amagicorporation/

Amagi, a privately owned company founded in 2008 and headquartered in India, provides cloud-based video processing and playout services. Employing approximately 940 people, the company's offerings enable content owners to launch, distribute, and monetize live linear channels across various platforms, including connected TVs and subscription video on demand (SVOD) services. In 2023, Amagi reported revenues of approximately $100 million. While described as a US-based provider in some sources, its headquarters location remains in India.

2024 Revenue

Founded

2008

Headcount

939

Headquarters

India

Primary Segment

Video processing and playout

Ownership

Privately Owned

Deployments

104

News Summary:

On August 2025, Amagi released its 15th “Global FAST Report,” revealing that sports programming constituted 84% of all live events managed by the company during the first quarter of 2025. A separate report from Amagi, also released in the first quarter of 2025, highlighted the growing impact of live sports programming on the Free Ad-supported Streaming TV (FAST) ecosystem. On September 10th, 2025, Amagi participated in an event for media technology thought leaders, alongside executives from various companies including the Australian Broadcasting Corporation, Bitmovin, Comcast Technology Solutions, and others. The event addressed the evolving role of CISOs in a digital-first economy, emphasizing the need to balance cybersecurity with innovation.

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Amagi offers 6 products in the ad tech and media tech industries. Amagi's product portfolio comprises of ad measurement and verification, RTB and programmatic, video business systems and video processing and playout.

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Amagi's revenues were less than $250M in 2024. Caretta Research has split Amagi's revenue into 7 different product categories, the largest of which is linear playout. For full access to Amagi's revenue breakdown subscribe to Caretta Portal.

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Dec

2nd

2025

01:02

Big Data/Analytics, Artificial Intelligence, B2B Tag

Announcing the 2025 Geo and Global AWS Partners of the Year

By: Andrew Somera, Head of To-Partner Marketing Each year, we honor members of the AWS Partner Network (APN) from around the globe that play key roles in helping customers drive innovation and build solutions on Amazon Web Services (AWS).

AWS Amazon

Dec

1st

2025

19:42

B2B Tag

Conversations/BA/ November 2025/ Abdullah Tarabi/ Al-Bashir Al-Dakhil/ Moroccan Sahara/ Autonomy

[Translated] Conversations/BA/ November 2025/ Abdullah Tarabi/ Al-Bashir Al-Dakhil/ Moroccan Sahara/ Autonomy

Amagi

Nov

28th

2025

18:30

Funding Activities, Layoffs, B2B Tag

Funding and acquisitions in Indian startup this week [Nov 24- Nov 29]

This week only 35 Indian startups raised a total of $353.19 million, comprising 10 growth-stage and 22 early-stage deals, while 3 startups kept their funding undisclosed. In contrast, 26 startups had collectively secured about $220.52 million in the previous week.

Entrackr

Nov

26th

2025

05:32

Management Changes, Business Expansion, Emerging Tech, B2B Tag

Shashank Bhushan Appointed as Head HR, Americas & Global People Partner at Amagi

San Francisco, California, United States, November 2025 — Shashank Bhushan has been appointed as Head HR, Americas & Global People Partner at Amagi, marking an important milestone in his global HR leadership journey. In this expanded role, he is driving the people strategy for the Americas while partnering closely with global leadership teams to enhance organizational culture, strengthen leadership capability, and build scalable talent frameworks aligned with Amagi’s global expansion.

HR Today India

Nov

25th

2025

10:25

Financial Results, Emerging Tech

Fractal Analytics, Amagi Get SEBI Nod for IPO Launch

Fractal Analytics and Amagi receive SEBI approval for IPOs Fractal plans a major fresh issue plus a large OFS by existing investors Amagi targets Rs 1,020 crore fresh raise as tech IPO pipeline strengthens Fractal Analytics and Amagi have both secured approval from the Securities and Exchange Board of India (SEBI) to launch their initial public offerings, marking another boost for India’s growing tech IPO pipeline.

EIN News

Nov

25th

2025

03:57

Funding Activities, Emerging Tech

Fractal Analytics, Amagi Get SEBI Nod for IPO Launch

Siliconindia

Nov

24th

2025

15:59

Emerging Tech, B2B Tag

SaaS unicorn Amagi gets SEBI nod for IPO worth over Rs 1000 crore

SaaS unicorn Amagi gets SEBI nod for IPO worth over Rs 1000 crore The company, which filed its draft papers with SEBI in July 2025, obtained its observations on November 18.

Deccan Herald

Nov

24th

2025

12:46

Emerging Tech, B2B Tag

Fractal, Amagi Get SEBI Nod For Their IPOs

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Medial App

Nov

23rd

2025

18:30

Artificial Intelligence

Amagi gets Sebi green light to tap markets with fresh IPO

SaaS unicorn plans mix of new shares and OFS as it readies for listing MUMBAI: If streaming is the new prime time, Amagi wants a prime spot on Dalal Street too. The Bengaluru based SaaS unicorn has secured Sebi approval to launch its initial public offering, setting the stage for one of the most closely watched tech listings of the year.

IndianTelevision

Nov

23rd

2025

18:30

Artificial Intelligence

Amagi gets Sebi green light to tap markets with fresh IPO

IndianTelevision

Nov

23rd

2025

18:30

Emerging Tech

Mediastream and Amagi Announce Regional Alliance to Lead the Cloud Transformation of Broadcasters and FAST Channels in Latin America

‍Santiago/Miami – November 24, 2025 – Mediastream, the leading streaming services and content distribution platform in Latin America, and Amagi, a global provider of cloud-based SaaS technology for broadcast TV and streaming, today announce a strategic regional partnership to strengthen their business proposition in the broadcaster, publisher, and video content generator markets.

Mediastream

Nov

20th

2025

19:31

Emerging Tech

How automation fuels creativity and efficiency in channel programming

Channel programming has entered a new era — one powered by automation. No more manual grids or last-minute scrambles. As content libraries grow and regulations evolve, automation brings order to complexity, fueling efficiency, precision, and creative freedom.

Amagi

Amagi's customers primarily consist of broadcast television and radio and entertainment Providers companies. Examples of Amagi's customers include Globo, NBCUniversal and WarnerMedia. Amagi has commercial and technical partners like Google, Lionsgate and Xiaomi Technology. Examples of Amagi's suppliers include FilmTrack, Magnite and The Trade Desk.

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Amagi

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