24i is a privately owned company headquartered in the Netherlands and a subsidiary of Sapphire Technology. Operating as a tier 2 media tech buyer, the company was founded in 2009 and employs approximately 150 individuals. It reported $14.3M in revenue as of 2024. 24i specializes in video business systems, specifically developing cloud-based video streaming platforms and multi-screen applications. The firm provides the software infrastructure and CMS required for broadcasters, OTT service providers, and Pay TV operators to deliver video content across diverse digital platforms. It focuses on the creation of professional-grade user experiences, utilizing data-driven insights and modular software architectures to manage the transition from traditional broadcast to internet-based media distribution.
24i plans to showcase its Video Cloud solution, designed to assist broadcasters and streaming services with innovation, scaling, and monetization, at the NAB Show in Las Vegas from April 19–22, 2026. Previously, on January 27, 2026, Spain's national public broadcaster, RTVE, partnered with 24i to integrate AI-powered personalization into RTVE Play. This implementation aims to improve content discovery at a national scale, deliver measurable audience and user growth across platforms, and allow editorial teams to retain full control over automated recommendations.
24i offers 4 products in the media tech industry. 24i's product portfolio comprises of video data and analytics and video business systems.
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24i's revenues were less than $25M in 2024. Caretta Research has split 24i's revenue into 2 different product categories, the largest of which is tV and online video platforms (OVP CMS). For full access to 24i's revenue breakdown subscribe to Caretta Portal.
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24i's customers primarily consist of telecoms companies. Examples of 24i's customers include BT Group, Telenor and KPN. 24i has commercial and technical partners like Microsoft, Amagi and Edgio.
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