iFeelSmart, a privately owned France-based company, is a subsidiary of Wyplay. Founded in 2011, the company has approximately 20 employees and reported $1.5M in revenue as of 2023. It specializes in user experience and devices, offering solutions for User Experience (UX) for Android TV Operator's Set-Top Boxes (STB) and Multiscreen Apps (Mobile/Tablet).
iFeelSmart collaborated with Bouygues Telecom on 9th May 2019 to launch a new Android TV launcher. This collaboration aimed to provide customers with a reliable and user-friendly experience.
iFeelSmart's customers primarily consist of telecoms and search, social, and retail media companies. Examples of iFeelSmart's customers include MTN Group, Ooredoo and Orange Group. iFeelSmart has commercial and technical partners like Apple, Huawei and Accenture.