Spideo, a privately owned French company founded in 2010, provides video data and analytics services. Its core product is a recommendation and personalization engine utilizing enriched content metadata. As of 2024, Spideo employs approximately 40 people and generates less than $10 million in annual revenue. The company operates internationally with offices in France, Portugal, and Brazil, and is a subsidiary of Mediagenix.
Mediagenix announced the acquisition of Spideo at IBC2024. By September 9, 2025, Mediagenix completed the integration of Spideo's personalization and recommendation capabilities into its Content Strategy, Content Value Management, and Content Scheduling solutions. This integration involved unifying Spideo's technology and talent within Mediagenix's portfolio and organization. According to Emmanuel Müller, Chief Product Officer at Mediagenix, the Spideo integration enhanced Mediagenix's solutions, including content strategy, title management, scheduling, and personalization. The integration resulted in measurable customer gains and allowed for earlier audience intelligence in the pipeline.
Spideo's customers primarily consist of broadcast television and radio and telecoms services companies. Examples of Spideo's customers include Globo, Grupo Televisa and Sky Group. Spideo has commercial and technical partners like Viaccess-Orca, Broadpeak and Harmonic.
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