ThinkAnalytics, a privately owned company headquartered in the United Kingdom, was founded in 1996. The company has approximately 90 employees and reported $15.1M in revenue as of 2024. It specializes in video data and analytics, functioning as a recommendation engine and analytics provider.

2024 Revenue

Founded

1996

Headcount

83

Headquarters

United Kingdom

Primary Segment

Video data and analytics

Ownership

Privately Owned

Deployments

60

News Summary:

On September 10, 2026, ThinkAnalytics is slated to participate in RedSquid TV’s demonstration at IBC in Amsterdam, joining an ecosystem of British television technology innovators to showcase how Agentic AI will transform television into an intelligent platform for the connected household. Previously, on August 24, 2026, ThinkAnalytics won a Streaming Media Innovation Award for its work in helping media providers turn audience intelligence into stronger engagement, more relevant experiences, and improved commercial outcomes. Earlier, on May 25, 2026, Knowledge Network selected ThinkAnalytics to convert its siloed content metadata and viewer signals into actionable TV intelligence. This enables the network to deliver relevant discovery, drive engagement, and unlock the full value of content investments through user-level personalization via anonymized profiling and a dynamic user interface that continuously updates rail positioning as viewer preferences evolve.

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ThinkAnalytics offers 5 products in the ad tech and services and media tech industries. ThinkAnalytics's product portfolio comprises of marketer and agency technology, video data and analytics and video processing and playout.
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ThinkAnalytics's revenues were less than $25M in 2024. Caretta Research has split ThinkAnalytics's revenue into 4 different product categories, the largest of which is personalisation and recommendation. For full access to ThinkAnalytics's revenue breakdown subscribe to Caretta Portal.
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ThinkAnalytics's customers primarily consist of telecoms and broadcast television and radio companies. Examples of ThinkAnalytics's customers include Deutsche Telekom, BBC and Vodafone. ThinkAnalytics has commercial and technical partners like Samsung Device eXperience, Sony Group and Gracenote.

Example Customers

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