ThinkAnalytics is a privately owned company founded in 1996 and headquartered in the UK. It specializes in providing recommendation engines and analytics solutions for the media and entertainment industry. Their main product is an OVP business backend that assists media companies in managing and delivering video content to customers. As of 2023, ThinkAnalytics has approximately 100 employees and generates around $10 million in annual revenue.

2023 Revenue

Founded

1996

Headcount

98

Headquarters

UK

Primary Segment

Video business systems

Ownership

Privately Owned

Deployments

56

News Summary:

ThinkAnalytics, a provider of AI-powered content discovery and advertising solutions, announced a strategic partnership with MediaKind, a media technology services and solutions company. The partnership aims to enhance MediaKind's MediaFirst TV Platform with ThinkAnalytics' AI-powered solutions. The integration of Think360, ThinkAnalytics' suite of AI-driven functionalities, will improve MediaFirst's core recommendation engine. Additionally, Marc Aldrich, the former CEO of ThinkAnalytics, has been appointed as the new CEO of Zixi, effective October 1, 2023.

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ThinkAnalytics offers 4 products in the ad tech and media tech industries. ThinkAnalytics's product portfolio comprises of marketer and agency technology, video business systems, video data and analytics and video processing and playout.
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ThinkAnalytics's revenues were less than $25M in 2023. Caretta Research has split ThinkAnalytics's revenue into 4 different product categories, the largest of which is personalisation and recommendation. For full access to ThinkAnalytics's revenue breakdown subscribe to Caretta Portal.
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ThinkAnalytics's customers primarily consist of broadcast television and radio and pay TV services companies. Examples of ThinkAnalytics's customers include e&, Deutsche Telekom and BBC. ThinkAnalytics has commercial and technical partners like Gracenote, Samsung Device eXperience and MoEngage.

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