Utelly, founded in 2013 and headquartered in the UK, is a privately owned company with approximately 10 employees. The company provides content discovery solutions and serves as an OVP business backend. It was acquired by Synamedia in 2021.
Synamedia, a video software provider, acquired Utelly, a UK-based content discovery platform provider, for an undisclosed sum on 15th September 2022. The acquisition will enable Synamedia to integrate Utelly's products into its Synamedia Go platform, offering service providers the ability to create a more engaging experience for consumers. Steve Lock, Senior Director of Video Platforms, and Romain Eude, Director of Product Development at Synamedia, discussed the acquisition and its potential impact on the industry.
Utelly offers 2 products in the media tech industry. Utelly's product portfolio comprises of video data and analytics and video business systems.
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Caretta Research has split Utelly's revenue into 2 different product categories, the largest of which is personalisation and recommendation. For full access to Utelly's revenue breakdown subscribe to Caretta Portal.
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Utelly's customers primarily consist of telecoms and pay TV services companies. Examples of Utelly's customers include EE, Telenet and BT Group. Utelly has suppliers like Fabric.
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