ContentWise, a privately owned company headquartered in Italy and a subsidiary of Moviri, was founded in 2007 and employs approximately 40 individuals. The company specializes in video data and analytics, reporting $3.9M in revenue as of 2024. Its primary offering involves providing frontend personalisation technology to pay TV operators.

2024 Revenue

Founded

2007

Headcount

37

Headquarters

Italy

Primary Segment

Video data and analytics

Ownership

Privately Owned

Deployments

22

News Summary:

ContentWise and Harmonic collaborated on January 23rd, 2024, to integrate ContentWise’s UX Engine personalization technology into Harmonic’s VOS360 Media SaaS ecosystem. This integration aims to help media brands and content providers create linear channels customized to audience preferences. Separately, on January 23rd, 2024, ContentWise announced that ITV selected the company to improve ITVX's UX personalization. The ContentWise UX Engine, a machine learning platform, began operating on ITVX in early November 2023. This platform analyzes viewer behavior to provide content recommendations.

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ContentWise offers 5 products in the ad tech and services and media tech industries. ContentWise's product portfolio comprises of video data and analytics and marketer and agency technology.
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ContentWise's revenues were less than $10M in 2024. Caretta Research has split ContentWise's revenue into 3 different product categories, the largest of which is personalisation and recommendation. For full access to ContentWise's revenue breakdown subscribe to Caretta Portal.
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ContentWise's customers primarily consist of telecoms companies. Examples of ContentWise's customers include Telefonica, TIM Italia and Sky Group. ContentWise has commercial and technical partners like Comcast Technology Solutions (CTS) and 3SS.

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Example Partners

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