Sky Media UK, a privately owned company headquartered in the UK, is the advertising sales arm of Sky Group. Founded in 1988, with approximately 240 employees, the company reported $1.4 billion in revenue as of 2024. The company specializes in advertising services.
Sky Media named Cheez-It as the headline sponsor for Sky One’s return on March 13, 2026, securing a 12-month partnership that provides year-round visibility through high-impact sponsorship of the channel’s post-21:00 schedule. Previously, on March 9, Sky Media revealed eBay as the headline partner for the British debut of NBC’s Saturday Night Live UK, with the partnership focusing on eBay Live, the interactive shopping experience. Earlier, on March 3, Sky Media focused on addressable advertising to prove the effectiveness of TV, as European broadcasters and TV sales houses increased efforts to attract new advertisers typically spending on search and social platforms. This followed its push on February 26 to encourage brands to adopt addressable TV advertising, supported by a new study demonstrating the channel delivers greater awareness and more website visits compared to its linear counterpart.
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Sky Media UK offers products in the media tech industry. Sky Media UK's product portfolio comprises of tV and streaming ad tech.
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