Cataneo is a privately owned company headquartered in Germany and a subsidiary of Brand Engagement Network. Founded in 2002, the company employs approximately 60 people and reported $5.5M in revenue as of 2024. Its main product is TV and streaming ad tech. The company functions as an independent provider of IT solutions for the TV and Media industry, offering integrated software services in the field of advertising sales, sales controlling, CRM, channel management, scheduling, and license/content management. Its reporting tools further enable clients to analyze their business.

2024 Revenue

Founded

2002

Headcount

54

Headquarters

Germany

Primary Segment

TV and streaming ad tech

Ownership

Privately Owned

Deployments

19

News Summary:

Brand Engagement Network (BEN) announced plans to acquire Cataneo GmbH, a Munich-based media technology company, for $19.5 million in cash and stock. The acquisition aims to expand BEN's global media reach and strengthen its AI-driven advertising capabilities. The transaction requires securing financing and obtaining regulatory approvals and guarantees from certain BEN shareholders. Separately, BEN and Cataneo announced a pilot program with Vybroo and Grupo Siete on December 20, 2024, to modernize Mexico's radio advertising landscape.

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Cataneo offers 5 products in the ad tech and services and media tech industries. Cataneo's product portfolio comprises of marketer and agency technology, video business systems and tV and streaming ad tech.
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Cataneo's revenues were less than $10M in 2024. Caretta Research has split Cataneo's revenue into 4 different product categories, the largest of which is broadcast and pay TV ad traffic. For full access to Cataneo's revenue breakdown subscribe to Caretta Portal.
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Cataneo's customers primarily consist of broadcast television and radio and entertainment Providers companies. Examples of Cataneo's customers include ProSiebenSat.1 Media, Warner Bros. Discovery and BBC. Cataneo has suppliers like Oracle.

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