Wedel Software is a privately owned international provider of broadcast software solutions, founded in 1995 and headquartered in the Netherlands. With a team of around 20 employees, the company has generated less than $10 million in revenue as of 2023. Wedel Software specializes in OVP business backend solutions, working with radio, television, and cable organizations worldwide to assist them in managing their advertising schedules and associated revenue streams.
Wedel Software, the creator of the AI audio advertising solution Adthos Platform, has introduced several groundbreaking features to its platform. In January 2023, Adthos released a new feature that allows users to generate complete audio ads from a single image. In February 2023, Adthos showcased its ability to produce personalized and localized audio news content for radio stations across the US. In March 2023, the platform expanded its capabilities to include the creation and editing of audio for video and dynamic video ads. Finally, in April 2023, Adthos introduced a self-service portal where users can generate complete audio ads from start to finish using AI technology. These innovations have solidified Adthos Platform's position as a leading AI audio platform.
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Wedel Software offers 3 products in the ad tech and media tech industries. Wedel Software's product portfolio comprises of ad measurement and verification and video business systems.
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Wedel Software's revenues were less than $10M in 2023. Caretta Research has split Wedel Software's revenue into 3 different product categories, the largest of which is user lifecycle management (ULM) and billing. For full access to Wedel Software's revenue breakdown subscribe to Caretta Portal.
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