AdXcelarent, formerly known as AdGorilla LLC, is a privately-owned company founded in 2002 and headquartered in the United States. With a team of approximately 10 employees, the company specializes in providing software-based advertising technology and network origination services. Their services encompass ad insertion, sales, and revenue management. As of 2023, AdXcelarent's annual revenue is reported to be less than $1 million.

2023 Revenue

Founded

2002

Headcount

8

Headquarters

US

Primary Segment

Video business systems

Ownership

Privately Owned

News Summary:

AdXcelarent discussed data-driven creative strategies for designing ad campaigns based on real-time data insights, enabling dynamic messaging, personalized campaigns, and improved audience engagement. They also covered traditional linear connected TV, OTT, and advanced TV advertising methods, explaining the 1:1 transaction model between television networks/stations and businesses purchasing airtime. Furthermore, the company shared insights from a report highlighting portfolio growth prospects, total revenue, revenue market share, rates, gross income, product price, and market shares. Additionally, AdXcelarent announced a partnership with AdGorilla for managed daily encoding and single-box linear ad insertion. Lastly, the company emphasized its deep reach through collaborations with four MSO owners and the potential for further expansion through the technology integration deal with AdGorilla.

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AdXcelarent offers 5 products in the ad tech, media tech and pro AV industries. AdXcelarent's product portfolio comprises of video business systems, premium video and CTV, digital signage and professional display and video processing and playout.
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AdXcelarent's revenues were less than $1M in 2023. Caretta Research has split AdXcelarent's revenue into 4 different product categories, the largest of which is ad sales and traffic. For full access to AdXcelarent's revenue breakdown subscribe to Caretta Portal.
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AdXcelarent has suppliers like Ateme.

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