AdXcelarent
AdXcelarent, also known as AdGorilla LLC, is a Privately Owned company headquartered in the US. Founded in 2002, the company employs approximately 10 individuals and reported $900,000 in revenue as of 2024, functioning as a tier 3 media tech buyer. It specializes in TV and streaming ad tech, providing software-based advertising technology and network origination services, with its advertising services encompassing ad insertion and sales and revenue management.

2024 Revenue

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Founded

2002

Headcount

9

Headquarters

US

Primary Segment

TV and streaming ad tech

Ownership

Privately Owned

News Summary:

AdXcelarent discussed data-driven creative strategies for designing ad campaigns based on real-time data insights, enabling dynamic messaging, personalized campaigns, and improved audience engagement. They also covered traditional linear connected TV, OTT, and advanced TV advertising methods, explaining the 1:1 transaction model between television networks/stations and businesses purchasing airtime. Furthermore, the company shared insights from a report highlighting portfolio growth prospects, total revenue, revenue market share, rates, gross income, product price, and market shares. Additionally, AdXcelarent announced a partnership with AdGorilla for managed daily encoding and single-box linear ad insertion. Lastly, the company emphasized its deep reach through collaborations with four MSO owners and the potential for further expansion through the technology integration deal with AdGorilla.

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AdXcelarent offers 4 products in the ad tech and services, pro AV and media tech industries. AdXcelarent's product portfolio comprises of video processing and playout, digital signage and professional display, RTB and programmatic and tV and streaming ad tech.
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AdXcelarent's revenues were less than $1M in 2024. Caretta Research has split AdXcelarent's revenue into 5 different product categories, the largest of which is broadcast and pay TV ad traffic. For full access to AdXcelarent's revenue breakdown subscribe to Caretta Portal.
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AdXcelarent has suppliers like Ateme.

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