Beachfront Media is a privately held sell-side ad server company founded in 2007 and headquartered in the US. It specializes in real-time, unified ad serving and monetization across all TV and video endpoints, including connected TV (CTV), set-top box VOD, spot linear, and national addressable television. The company's main product is RTB and programmatic. As of 2023, Beachfront Media has a headcount of 60 employees and generates less than $10 million in annual revenue.
Beachfront Media was acquired by Seedtag, a company that offers a Contextual TV platform for CTV advertising. The acquisition was announced on January 18, 2023, and it aims to enhance Seedtag's CTV capabilities by integrating Beachfront Media's sell-side platform, which provides direct access to CTV inventory. This combination is expected to provide advertisers with more effective CTV advertising strategies, enabling them to target viewers more precisely and optimize campaign performance. The move comes at a time when marketers are allocating an increasing portion of their ad budgets to CTV advertising.
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Beachfront Media offers 4 products in the ad tech industry. Beachfront Media's product portfolio comprises of RTB and programmatic, premium video and CTV and data, targeting and identity.
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Beachfront Media's revenues were less than $10M in 2023. Caretta Research has split Beachfront Media's revenue into 4 different product categories, the largest of which is ad exchange. For full access to Beachfront Media's revenue breakdown subscribe to Caretta Portal.
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Beachfront Media's customers primarily consist of pay TV services and streaming services companies. Examples of Beachfront Media's customers include Dish Network, Paramount Global and Frontier Communications. Beachfront Media has commercial and technical partners like TransUnion, Yahoo! and Oracle.
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