Beachfront Media, a privately owned, US-based company, is a subsidiary of Seedtag. Founded in 2007, it operates with an estimated 40 employees and reported $5.5M in revenue as of 2024. The company specializes in RTB and programmatic advertising, with its technology functioning as a sell-side ad server built for convergent TV. Its capabilities include real-time, unified ad serving and monetization across various TV and video endpoints, specifically connected TV (CTV), set-top box VOD, spot linear, and national addressable television.
On June 24, 2025, JWP Connatix announced that Chris Maccaro joined the company as Chief Revenue Officer. This announcement was made in two separate press releases. Industry research from Forrester and Jounce Media detailed the evolving programmatic CTV advertising landscape, highlighting complexities, opportunities, and key players in the market. The increasing adoption of connected TV (CTV) and streaming presents challenges for managing and monetizing premium ad inventory. A Beet.tv article from December 2024 discussed CTV advertising gains from stronger contextual signals, featuring Marni Rommel from Beachfront Media. Another article discussed the need for a balanced approach to TV advertising, incorporating both linear and connected TV.
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Beachfront Media offers 2 products in the ad tech and services industry. Beachfront Media's product portfolio comprises of RTB and programmatic.
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Beachfront Media's revenues were less than $10M in 2024. Caretta Research has split Beachfront Media's revenue into 2 different product categories, the largest of which is ad exchange. For full access to Beachfront Media's revenue breakdown subscribe to Caretta Portal.
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Beachfront Media's customers primarily consist of media and TV services, entertainment Providers and telecoms companies. Examples of Beachfront Media's customers include Paramount Global, Frontier Communications and Dish Network. Beachfront Media has commercial and technical partners like Oracle, Yahoo! and TransUnion.
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