Triton Digital, a privately owned company and a subsidiary of iHeartMedia, is headquartered in the US. Founded in 2016, it employs approximately 250 individuals and reported $60.0M in revenue as of 2024. Functioning as a tier 2 media tech buyer, the company specializes in RTB and programmatic digital audio technology and advertising. Formerly operating as Triton Media Group, Triton Digital provides services including Webcast Metrics, an online audio measurement service, and Podcast Metrics, an IAB certified podcast measurement service.
On February 26, 2026, Triton Digital released its U.S. Podcast Ranker for January 2026, which is based on weekly average downloads for participating networks. The ranker reported that iHeart Audience Networks’ “Stuff You Should Know” and Audacy Podcast Network’s “48 Hours” maintained the top two positions, while Salem Podcast Network’s “The Charlie Kirk Show” fell one spot to fourth. This followed Triton Digital's announcements on February 25, 2026, where the company released its January 2026 Canada Podcast Ranker, covering the reporting period from December 29, 2025, to February 1, 2026. On the same day, Triton Digital also published its Q4 2025 U.S. Podcast Ranker, the third installment of its quarterly reporting series launched in August 2025. This Q4 report indicated audience spikes beyond leading shows and genres, with sports and true crime continuing to surge and seasonal moments driving appointment listening. Furthermore, Demos+ data from the Q4 report revealed distinct listening patterns among multicultural and travel-intent audiences for 2026.
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Triton Digital offers 6 products in the ad tech and services and media tech industries. Triton Digital's product portfolio comprises of connectivity and distribution services, audio and RTB and programmatic.
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Triton Digital's revenues were less than $100M in 2024. Caretta Research has split Triton Digital's revenue into 6 different product categories, the largest of which is media Content delivery networks (CDNs). For full access to Triton Digital's revenue breakdown subscribe to Caretta Portal.
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Triton Digital's customers primarily consist of media and TV services and broadcast Media Production and Distribution companies. Examples of Triton Digital's customers include Audacy, CBC/Radio-Canada and BBC Studios. Triton Digital has commercial and technical partners like Frequency Networks, FreeWheel and Optable. Examples of Triton Digital's suppliers include Magnite and Paneda.
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