Triton Digital, a privately owned company headquartered in the US, is a subsidiary of iHeartMedia. Founded in 2016, it employs approximately 250 people and reported $60.0M in revenue as of 2024, functioning as a tier 2 media tech buyer specializing in RTB and programmatic solutions. The company provides digital audio technology and advertising services, including Webcast Metrics, an online audio measurement service, and Podcast Metrics, one of the first IAB certified podcast measurement services.
Triton Digital recognized Chief Revenue Officer Sharon Taylor’s leadership on March 4, 2026, ahead of International Women’s Day, acknowledging her contributions to the audio industry. Previously, on February 26, Triton Digital released its U.S. Podcast Ranker for January 2026, based on weekly average downloads for participating networks, noting that "The Charlie Kirk Show" fell one spot to #4, while iHeart Audience Networks’ “Stuff You Should Know” and Audacy Podcast Network’s “48 Hours” maintained their #1 and #2 positions. This followed the company’s February 25 announcement of its January 2026 Canada Podcast Ranker, covering the period from December 29, 2025, to February 1, 2026, as measured by its Podcast Metrics service. On the same day, Triton Digital released its Q4 2025 U.S. Podcast Ranker, the third installment in its quarterly reporting series, which revealed audience spikes beyond top shows and genres, highlighted the continued surge in sports and true crime content, and detailed distinct listening patterns across multicultural and travel-intent audiences for 2026.
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Triton Digital offers 6 products in the ad tech and services and media tech industries. Triton Digital's product portfolio comprises of RTB and programmatic, connectivity and distribution services and audio.
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Triton Digital's revenues were less than $100M in 2024. Caretta Research has split Triton Digital's revenue into 6 different product categories, the largest of which is media Content delivery networks (CDNs). For full access to Triton Digital's revenue breakdown subscribe to Caretta Portal.
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Triton Digital's customers primarily consist of broadcast Media Production and Distribution and media and TV services companies. Examples of Triton Digital's customers include CBC/Radio-Canada, Audacy and BBC Studios. Triton Digital has commercial and technical partners like Optable, FreeWheel and Frequency Networks. Examples of Triton Digital's suppliers include Magnite and Paneda.
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