SmartyAds, a privately owned company headquartered in the US, was founded in 2013 and employs approximately 90 individuals. The company reported $6.8M in revenue as of 2024. Functioning as a full-stack programmatic company, SmartyAds specializes in advertising and monetization solutions for digital buyers and sellers across all channels, devices, and ad formats. The company maintains offices in the US, UK, and Ukraine.
On March 25, 2026, SmartyAds integrated GeoEdge, an ad security platform, to analyze every ad running through its system. This change to the company's infrastructure involves GeoEdge examining ad creatives before they go live and monitoring activity after a user clicks, aiming to provide protection against malvertising and creative risks.
SmartyAds offers 4 products in the ad tech and services industry. SmartyAds's product portfolio comprises of RTB and programmatic.
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SmartyAds's revenues were less than $10M in 2024. Caretta Research has split SmartyAds's revenue into 3 different product categories, the largest of which is ad exchange. For full access to SmartyAds's revenue breakdown subscribe to Caretta Portal.
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