Admixer is a privately held global ad tech company founded in 2008 and headquartered in the UK. The company specializes in full-stack programmatic solutions, including real-time bidding (RTB) and programmatic advertising. Admixer has offices in Ukraine, Belarus, Kazakhstan, Moldova, Georgia, and Germany, and employs approximately 130 people.
Admixer was identified as one of the companies with high-risk apps in a study conducted by Pixalate. The study revealed that 70% of global open programmatic ads sold by Admixer on Roku were considered high risk. On Amazon Fire TV, FreeWheel had 76% of high-risk apps, followed by Cadent.tv. In other news, the digital advertising industry is facing significant changes due to growing privacy concerns and stricter regulations, which are eroding the dominance of third-party cookies. Additionally, Keenkale and Appodeal were recognized in Pixalate's Q1 2024 Global Mobile Seller Trust Index, while OpenX maintained a top-five position for five consecutive years. Lastly, Admixer.HB+ was featured in a comparative analysis of top header bidding platforms, highlighting its competition with other platforms such as Ezoic, Playwire, AdPushup, Freestar, Mediavine, and Raptive.
Admixer's customers primarily consist of pay TV services companies. Examples of Admixer's customers include Havas Group, Publicis Groupe and Mediacom Communications.
Subscribe for full access to Admixer's products in full detail 
