Vistar Media, founded in 2011 and headquartered in the US, is a privately held company that offers an end-to-end programmatic ecosystem for digital out-of-home (DOOH) media. The company's main product is a real-time bidding (RTB) and programmatic platform that enables data-driven, automated, and measurable DOOH transactions. Vistar Media's platform includes a demand-side platform (DSP), supply-side platform (SSP), and digital signage software (ad server and content management system, Cortex). The company has over 300 employees and generated less than $250 million in revenue in 2023.
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Vistar Media offers products in the ad tech industry. Vistar Media's product portfolio comprises of RTB and programmatic.
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Vistar Media's revenues were less than $250M in 2023. Caretta Research has split Vistar Media's revenue into 3 different product categories, the largest of which is demand side platform (DSP). For full access to Vistar Media's revenue breakdown subscribe to Caretta Portal.
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