Lamar Advertising Company, a publicly owned entity headquartered in Baton Rouge, Louisiana, founded in 1902, employs approximately 3,540 individuals, and reported $2.2B in revenue as of 2024. The company functions as an outdoor advertising company, specializing in the operation of billboards, logo signs, and transit displays across the United States and Canada. It maintains over 200 locations in these regions, managing more than 325,000 displays across the USA. Lamar Advertising Company became a real estate investment trust in 2014.

2024 Revenue

Founded

1902

Headcount

3,539

Headquarters

US

Primary Segment

Other media

Ownership

Publicly Owned

News Summary:

Lamar Advertising Company reported strong fourth-quarter 2025 earnings on February 20, 2026, with an EPS of $2.24, surpassing the expected $2.18. The company achieved year-over-year increases in net revenues and adjusted earnings metrics, attributing its performance to revenue growth and solid expense discipline, which allowed it to exceed the top end of its revised full-year AFFO guidance. Chief executive Sean Reilly noted encouraging sales momentum in both local and national segments during Q4, despite a challenging political comparison in October, a trend he stated continued into 2026 with promising pacings for the balance of the year. Management anticipates full-year AFFO between $8.50 and $8.70 per share, representing 4.1% year-over-year growth at the midpoint. Previously on February 19, 2026, the company's quarterly funds from operations (FFO) were reported at $2.24 per share, beating the Zacks Consensus Estimate of $2.18 per share and comparing favorably to $2.21 per share a year prior. At that time, analysts also highlighted Lamar Advertising Company's strategic position as a Real Estate Investment Trust (REIT) within the real estate and media sectors.

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Lamar Advertising Company offers 2 products in the media and telecoms services industry. Lamar Advertising Company's product portfolio comprises of other media.
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Lamar Advertising Company's revenues were $2.2B in 2024. All the revenue comes from out of home advertising.
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Lamar Advertising Company has suppliers like Vistar Media.

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