Eyeota

http://www.eyeota.com
https://www.linkedin.com/company/eyeota/

Eyeota, a publicly owned company headquartered in Singapore, founded in 2010, employs approximately 90 people. The company functions as an audience technology company and a Data Management Platform (DMP), specializing in advertising services.

Revenue

Founded

2010

Headcount

Headquarters

Singapore

Primary Segment

Advertising Services

Ownership

Publicly Owned

News Summary:

N/A

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Mar

19th

2026

05:47

Partnerships and Alliances, Big Data/Analytics, B2B Tag

TransUnion and Eyeota Extend Alliance to Help Organisations Reach and Engage Consumers Globally

TransUnion’s CAMEO geodemographic insights are now available in Eyeota’s Audience Marketplace, supporting targeted campaign activation across 34 countries. TransUnion, a global information and insights company, has announced an expanded alliance with Eyeota, a Dun & Bradstreet company, a leading provider of audience data solutions.

TransUnion UK

Mar

16th

2026

18:30

Artificial Intelligence, B2B Tag

"Demand Doesn’t Disappear. It Relocates": Jessica Saunders, Eyeota

Jessica Saunders, VP global partner success and operations at Eyeota, joins us to discuss DOOH, CTV, and the continuity challenge for marketing in the AI era... AI search is compressing the traditional "click economy". What key indicators are you seeing that confirm this behavioural shift, and how quickly do you expect it to reshape budget allocations across digital channels? We’re seeing two clear signals.

ExchangeWire

Mar

3rd

2026

18:30

Emerging Tech, B2B Tag

Audience Data That Drives ROI: Insights from Eyeota

Many audience data strategies running today will be obsolete within a year — not because regulations killed them, but because they never actually drove revenue. Most teams use audience data out of habit, not because it drives measurable outcomes.

TeqBlaze

Feb

11th

2026

18:30

Emerging Tech, B2B Tag

The Travel Trends Marketers Can’t Ignore in 2026 (and How to Target the Right Travelers)

Introduction Trend 1: Experiences Are Driving Travel Decision In 2026, experiences are no longer a “nice-to-have” itinerary add-on. They are the trip. More consumers are planning travel around live events such as concerts, festivals, and major sporting competitions, using them as the primary reason to travel.

Eyeota

Feb

2nd

2026

13:01

B2B Tag

How to Target B2B Audiences

Whether your goal is precision targeting or driving brand awareness at scale, Eyeota’s B2B Audience Guide is your blueprint for reaching business professionals online. With audience data sourced from trusted partners, these segments help you connect with decision-makers, influencers, and professionals from companies of all sizes and industries.

Eyeota

Jan

30th

2026

13:30

B2B Tag

How to Target Travel Audiences

Whether your goal is precision targeting or driving brand awareness at scale, Eyeota’s Travel Audience Guide is your blueprint for reaching travelers across ever stage of the journey. With audience data sourced from trusted partners, these segments help you connect with travelers worldwide based on interests, intent signals, past purchase behavior, and travel preferences.

Eyeota

Jan

15th

2026

13:13

B2B Tag

From Data to Growth with OMD

Retail media has exploded as an emerging advertising channel, transforming how brands connect with consumers at the point of purchase.

Eyeota

Jan

5th

2026

13:34

B2B Tag

How to Target Lunar New Year Audiences

Browse our selection of Lunar New Year audience segments built from behavioral, demographics, interests, intent, lifestyle and ownership insights. Activate our audience segments on all major demand-side and supply-side platforms to identify, reach and engage your best target customers on audio, connected TV, display, digital out-of-home, mobile and social channels.

Eyeota

Dec

12th

2025

13:09

B2B Tag

Meet Us at IAB ALM

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Eyeota

Dec

8th

2025

18:30

Emerging Tech

How data signals are redefining consumer understanding in India's programmatic ecosystem

India’s advertising industry is on the cusp of an evolution. Programmatic buying already represents 42% of the country’s digital ad spend and is projected to reach 44% by 2026. This shift marks a new stage of maturity where automation, data, and Artificial Intelligence (AI) are converging to create smarter, more responsive marketing ecosystems.

Live Mint

Dec

2nd

2025

18:30

Emerging Tech, B2B Tag

Power Your DSP Campaigns with Eyeota Audience Data

Our team is thrilled to continue the story of our partnership with Eyeota, a Dun & Bradstreet company and global leader in audience solutions that empower advertisers worldwide. Earlier, we shared how this alliance significantly expanded the targeting capabilities on SmartyAds DSP.

Smartyads

Nov

20th

2025

22:58

Emerging Tech, B2B Tag

ad:tech New Delhi 2026

Eyeota

Example Partners

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Analysis

Data

Analysis

Data

Eyeota

Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

News Summary:

Example Partners

Analyst insight reports