Eyeota

Eyeota

http://www.eyeota.com
https://www.linkedin.com/company/eyeota/

Eyeota, a publicly owned company headquartered in Singapore, founded in 2010, employs approximately 90 people. The company functions as an audience technology company and a Data Management Platform (DMP), specializing in advertising services.

Revenue

Founded

2010

Headcount

86

Headquarters

Singapore

Primary Segment

Advertising Services

Ownership

Publicly Owned

News Summary:

On September 9, 2026, Rohiet Ghildyaal, Head of APAC at Eyeota, a Dun & Bradstreet company, explained that ongoing ad-tech consolidation underscores the increasing importance of independent data and agency neutrality, a trend that is redrawing the boundaries among data, media, and technology.

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Sep

15th

2026

22:35

Marketing and Promotional Activities

How to Target Holiday Audiences

The holiday season is one of the year's most important marketing moments, driving demand across gift-giving, retail promotions, family celebrations, travel, entertainment, food, and seasonal experiences. Eyeota's Holiday Audience Guide helps brands connect with high-intent consumers and professionals actively shopping, gifting, hosting, traveling, and celebrating throughout the holiday season.

Sep

9th

2026

06:30

As ad tech consolidates, neutral data partners become more valuable

Rohiet Ghildyaal, Head of APAC at Eyeota, a Dun & Bradstreet company, explains that ad-tech consolidation makes independent data and agency neutrality increasingly important Ad tech consolidation is redrawing the boundaries among data, media, and technology.

Sep

1st

2026

06:30

Partnerships and Alliances, B2B Tag, Marketing and Promotional Activities, Partnerships

Audience Data Sessions: Q&A with Apex Purchase

Tell us about yourself and your role at Apex Purchase. Hey! I'm Chris Morse and I am the VP, Partnerships for Apex Purchase. I oversee all tech and demand partnerships throughout the ecosystem – ensuring our strategic partners are empowered to enable the unique scale and granularity of Apex Purchase Data for brands and agencies, across verticals, to achieve their marketing objectives.

Aug

18th

2026

06:11

Emerging Tech, Artificial Intelligence, B2B Tag, Marketing and Promotional Activities

Asia’s agency AI race will be won below the surface

Asia’s advertising markets do not move in lockstep. Media habits, dominant platforms, privacy requirements, available identity signals and programmatic maturity differ widely. But all agencies across the region face the same broad shift: clients expect AI to make marketing faster and more effective, while also demanding confidence in how AI-assisted decisions are reached.

Campaign Asia-Pacific

Aug

12th

2026

07:41

Partnerships and Alliances, Funding Activities, Emerging Tech, Artificial Intelligence, B2B Tag, Marketing and Promotional Activities, Funding, Partnerships, New Offerings

New Ecommerce Tools: August 12, 2026

Every week I handpick and feature new services for ecommerce merchants. This installment includes updates on live-shopping platforms, ecommerce carts, product listing generators, social commerce, fulfillment, cross-border deliveries, autonomous marketing, and more. Got an ecommerce product release? Email updates@practicalecommerce.com.

Practical Ecommerce

Aug

11th

2026

22:47

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Aug

10th

2026

06:30

B2B Tag, Marketing and Promotional Activities

How to Target Food and Beverage Audiences Across Grocery, Dining, and Delivery

Introduction Trend 1: Digital Grocery Shopping Is Reshaping the Path to Purchase Online grocery shopping has moved firmly into the mainstream. The number of U.S. digital grocery buyers is expected to keep growing, with penetration projected to surpass 60% of the population by 2029.

Aug

7th

2026

07:00

Partnerships and Alliances, B2B Tag, Marketing and Promotional Activities, Partnerships

Eyeota and Zeotap Integrate New Audience Solutions for Amazon DSP

Eyeota, a Dun & Bradstreet company, and Zeotap Data / ROQAD, a leading provider of privacy-first identity and data solutions, announced that they are partnering to make Eyeota’s global audience ecosystem available within Amazon DSP, giving advertisers streamlined access to high-quality B2C and B2B audience data.

Aug

7th

2026

06:30

New Offerings, Big Data/Analytics, B2B Tag, Marketing and Promotional Activities, New Offerings

Apex Purchase Data is Now Available Through Eyeota's Audience Marketplace

Apex Purchase Data is now available through Eyeota's Audience Marketplace, giving advertisers access to a unique source of verified purchase intelligence built from real online buying behavior. Built on domain-level purchase activity across thousands of online merchants, Apex Purchase data provides a richer understanding of consumer purchasing behaviour, revealing where consumers shop and the patterns that can help optimise audience strategies.

Aug

4th

2026

06:30

Partnerships and Alliances, B2B Tag, Marketing and Promotional Activities, Partnerships

Eyeota and Zeotap Data Partner to Integrate New Audience Solutions for Advertisers into Amazon DSP

Eyeota, a Dun & Bradstreet company, and Zeotap Data / ROQAD, a leading provider of privacy-first identity and data solutions, announced that they are partnering to make Eyeota’s global audience ecosystem available within Amazon DSP, giving advertisers streamlined access to high-quality B2C and B2B audience data. This integration enables advertisers to activate Eyeota’s global data marketplace, including Dun & Bradstreet’s leading B2B data and audiences from Eyeota’s extensive network of trusted partners, across Amazon’s premium inventory.`

Jul

31st

2026

22:40

Reach High-Value Audiences Across Connected TV

We see that you have the Global Privacy Control enabled in your browser. We have turned off all but "Required" cookies which are necessary to enable the basic features of this site to function and stops our sale/sharing of data via non-required cookies. If you wish to further exercise any applicable data subject rights (DSR) please complete the form available at Your Privacy Choices. For further information on how Dun & Bradstreet uses your personal information, please see our Cookie Policy.

Jul

30th

2026

22:16

Emerging Tech, Partnerships and Alliances, B2B Tag, Partnerships

Adobe Advertising ties Eyeota CTV IDs to identities without cookies

Eyeota's audience data began feeding directly into Adobe Advertising's demand-side platform today, giving advertisers a way to attach demographic, interest and purchase-based attributes to Connected TV impressions without relying on third-party cookies, according to Eyeota. The integration, announced on July 30, 2026, connects Eyeota's audience data marketplace to Adobe Advertising's proprietary CTV identity system.

Example Partners

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