Viant Technology
Viant Technology is a publicly owned company headquartered in the US. Founded in 1999, the company has approximately 390 employees and reported $344.2M in revenue as of 2025. The company specializes in real-time bidding (RTB) and programmatic advertising, operating as an advertising software firm.

2025 Revenue

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Founded

1999

Headcount

385

Headquarters

US

Primary Segment

RTB and programmatic

Ownership

Publicly Owned

Deployments

5

News Summary:

On March 12, 2026, Viant reported its fourth-quarter and full-year 2025 earnings, which investors received positively. The company's net income for 2025 reached $24.1 million, nearly doubling the total from 2024, while full-year 2025 revenue grew by 22% to $110 million. Previously, on March 11, Viant Technology announced its financial results for the fourth quarter and full year ended December 31, 2025. During this period, the company signed a multi-year partnership with WHOOP, a human performance company known for its wearable technology. Viant also achieved record results across key metrics, notably generating record quarterly Connected TV (CTV) advertiser spend, which accounted for 46% of its total ad spend in the fourth quarter.

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Viant Technology offers 2 products in the ad tech and services and media and telecoms services industries. Viant Technology's product portfolio comprises of search, social, and retail media and RTB and programmatic.
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Viant Technology's revenues were $344.2M in 2025. Caretta Research has split Viant Technology's revenue into 2 different product categories, the largest of which is demand side platform (DSP), which represents 62% of Viant Technology's revenue.
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Viant Technology's customers primarily consist of broadcast television and radio, ad measurement and verification and data, targeting and identity companies. Examples of Viant Technology's customers include 84.51, A+E Global Media and Adjust. Viant Technology has commercial and technical partners like Acxiom, Disney Advertising Sales and AMC Networks. Examples of Viant Technology's suppliers include Alliant, Adobe and Adsquare.

Example Customers

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Example Suppliers

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Example Partners

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