Disney Advertising Sales

http://www.disneyadvertising.com
https://www.linkedin.com/showcase/disney-advertising-sales/

Disney Advertising Sales, a privately owned company founded in 2017, is a subsidiary of The Walt Disney Company. Employing over 10,000 people and headquartered in the US, it manages advertising sales and integrated marketing across Disney's diverse media portfolio. This includes linear television networks (ABC, ESPN Networks, Freeform, FX Networks, National Geographic Networks, and eight ABC-owned local stations), digital platforms, social media, audio, and ad-supported streaming services such as ESPN+ and Hulu. The company's responsibilities encompass the advertising revenue generated from Disney Channels Worldwide, Disney Digital, and ABC News.

Revenue

Founded

2017

Headcount

10,001

Headquarters

Primary Segment

Other

Ownership

Privately Owned

News Summary:

On August 28, 2025, a new strategic partnership was announced with Keurig Dr Pepper Inc. Later, on September 16, 2025, Disney announced that Katina Arnold, a veteran executive from ESPN, would become senior vice president of Disney advertising communications. Arnold will work alongside Disney advertising chief Rita Ferro and Disney Entertainment Television and direct-to-consumer executive vice president Naomi Bulochnikov. In this role, Arnold will oversee strategic communications for Disney's ad sales, encompassing sales, product, data, and research, and will lead corporate messaging, media relations, thought leadership, and executive communications initiatives.

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Disney Advertising Sales offers 4 products in the media and telecoms services and ad tech industries. Disney Advertising Sales's product portfolio comprises of marketer and agency technology, search, social, and retail media, advertising, marketing, media agencies, data, targeting and identity, ad measurement and verification and tV and streaming ad tech.

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Katina Arnold Named SVP Of Disney Advertising Communications

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Sep

15th

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21:15

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Sep

15th

2025

20:20

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15th

2025

18:30

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Sep

14th

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18:30

Partnerships and Alliances, CT_Monitor Company

Keurig Dr Pepper (KDP) to Partner with Disney Advertising

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Sep

3rd

2025

11:33

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Aug

29th

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02:42

Partnerships and Alliances

Keurig Dr Pepper and Disney Advertising Join Forces to Redefine the Playbook for Connected Consumer Experiences

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Aug

28th

2025

15:45

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Keurig Dr Pepper and Disney Advertising Join Forces to Redefine the Playbook for Connected Consumer Experiences

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Aug

28th

2025

11:30

Partnerships and Alliances, Football, CT_Monitor Company

Keurig Dr Pepper Expands Partnership With Disney Advertising

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Fidelity Investments

Jul

31st

2025

00:00

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Disney Sports Advertising Volume Nears $4 Billion

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Cablefax

Disney Advertising Sales has commercial and technical partners like The Trade Desk, Mercado Libre and Google. Examples of Disney Advertising Sales's suppliers include The Trade Desk, Snowflake and Google.

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Disney Advertising Sales

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