Human (formerly known as White Ops) is a privately owned cybersecurity company founded in 2012 and headquartered in the United States. With over 450 employees, the company specializes in ad verification and fraud prevention. Human's fraud detection solutions verify the humanity of over 20 trillion digital interactions weekly across various sectors, including advertising, marketing, e-commerce, government, education, and enterprise security. As of 2022, the company's annual revenue was less than $50 million.

2023 Revenue

Founded

2012

Headcount

478

Headquarters

US

Primary Segment

Ad measurement and verification

Ownership

Privately Owned

Deployments

7

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Human offers products in the ad tech industry. Human's product portfolio comprises of ad measurement and verification.
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Human's revenues were less than $50M in 2023. All the revenue comes from fraud detection and prevention.
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Human has customers like AEG, Paramount Global and Belk. Human has commercial and technical partners like Adobe, Roku and The Trade Desk.

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