Roku
Roku, a publicly owned company founded in 2002 and headquartered in the US, operates a streaming platform. As of 2024, the company employed approximately 3940 people and generated over $1 billion in revenue. While primarily known for its streaming platform, Roku also offers ad measurement and verification services.

2024 Revenue

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Founded

2002

Headcount

3,938

Headquarters

US

Primary Segment

Media and TV services

Ownership

Publicly Owned

Deployments

2

News Summary:

Roku announced its Black Friday deals on streaming devices and premium subscriptions. The company also introduced new features to its platform, including personalized content discovery features across various categories. Additionally, Roku launched a free fan experience for the new season of the Emmy®-winning Apple Original series The Morning Show. Furthermore, Disney+ subscribers can get three months of Disney+ for just $1.99/month for a limited time. Lastly, Roku highlighted its 100+ free live TV channels streaming 24/7 on its devices.

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Roku offers 9 products in the ad tech, media and telecoms services and media tech industries. Roku's product portfolio comprises of ad measurement and verification, media and TV services, consumer electronics, video processing and playout, tV and streaming ad tech and user experience and devices.
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Roku's revenues were $4.1B in 2024. Caretta Research has split Roku's revenue into 6 different product categories, the largest of which is video streaming, which represents 77% of Roku's revenue.
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Roku has commercial and technical partners like DoubleVerify, Warner Bros. Discovery and FreeWheel. Examples of Roku's suppliers include Fabric, Vobile and Magnite.

Example Customers

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Example Suppliers

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Example Partners

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Roku currently holds 8 broadcasting rights for sports competitions including marathon, motorsports, volleyball, other sports, wrestling, multi-sport and ultimate frisbee.

Example Sports Rights Suppliers

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