TiVo

https://business.tivo.com/
https://www.linkedin.com/company/tivo/

TiVo, a privately owned US-based subsidiary of Xperi, was founded in 1999. Employing approximately 820 people, the company's primary business is providing video data and analytics. Its offerings include consumer electronics such as set-top boxes and digital media streamers, along with data solutions encompassing metadata enrichment, recommendation engines, and connected TV advertising. Following its acquisition of Mobi TV's portfolio in 2021, TiVo also provides online video platform (OVP) and video publishing services under the Mobi TV brand. In 2024, TiVo's revenue was less than $500 million. Vewd is a subsidiary of TiVo.

2024 Revenue

Founded

1999

Headcount

818

Headquarters

Primary Segment

User experience and devices

Ownership

Privately Owned

Deployments

News Summary:

On September 3, 2025, TiVo Platform Technologies, a subsidiary of Xperi, announced its media platform, including the TiVo OS for Smart TVs and the TiVo One cross-screen advertising platform, reached over 4 million monthly active users in Europe. On August 28, 2025, a partnership with Xperi enabled the integration of Cineverse apps into the TiVo OS, making them available in new BMW models via the DTS AutoStage Video Service Powered by TiVo and on TVs. TiVo is expanding its independent media platform across retailers, TV OEMs, and content providers. The TiVo One advertising platform also achieved more than 4 million monthly active users. TiVo is described as a key player in connected TV (CTV) and over-the-top (OTT) advertising, using technological innovation, strategic OEM partnerships, and data-driven monetization strategies.

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TiVo offers 12 products in the ad tech, media and telecoms services and media tech industries. TiVo's product portfolio comprises of ad measurement and verification, RTB and programmatic, media and TV services, video data and analytics, video business systems, tV and streaming ad tech and user experience and devices.

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TiVo's revenues were less than $500M in 2024. Caretta Research has split TiVo's revenue into 11 different product categories, the largest of which is cPE middleware / OS. For full access to TiVo's revenue breakdown subscribe to Caretta Portal.

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Dec

3rd

2025

21:00

Emerging Tech

TiVo: North American Video Trends Report Q2 2025

[Translated] A report from TiVo found that word-of-mouth is the primary way consumers discover video content, with friend recommendations outweighing commercials played during shows. While commercials played during other TV shows used to be a major way viewers discovered content, this latest report shows that this source of discovery has declined in recent years, chosen by just over a third of respondents (35.4%).

199IT

Dec

2nd

2025

21:50

Emerging Tech

Fix the ‘Spine’ of Content to Fix Measurement, Says TiVo’s Zamaniyan – Beet.TV

RANCHO PALOS VERDES, CA — In the television industry’s move toward new measurement standards, much of the focus has been on the proliferation of new currencies. But what if simply swapping out one ratings provider for several alternatives doesn’t address the foundational challenges? With viewers scattered across countless linear and streaming services, the accuracy of any measurement system owes much to its ability to first identify precisely what is being watched.

Beet.TV

Dec

2nd

2025

18:30

Emerging Tech, B2B Tag

ROAS Measurement Will Have a Big Role to Play in CTV

ROAS Measurement Will Have a Big Role to Play in CTV For many marketers, incremental reach measurement remains the holy grail when it comes to CTV says Chris Kleinschmidt, VP Connected TV Advertising Sales at TiVo.

VideoWeek

Nov

26th

2025

13:04

Financial Results, Capital Refinance/Restructure, B2B Tag

Only eight Ibex companies reduce their debt in the first nine months of the year

[Translated] In a context in which non-financial Ibex companies have increased their global net debt by 5.3% in the first three quarters of 2025, only eight companies have reduced their debt. These companies are IAG, Rovi, Fluidra, Sacyr, Aena, Iberdrola, Enagás, and Grifols, which have reduced their net debt as of September compared to the end of 2024.The company that has led this reduction in debt has been IAG, which has reduced its net financial debt by 20%, to €6.009 million.

Libertad Digital

Nov

24th

2025

01:55

Emerging Tech, B2B Tag

Matt Milne Takes Helm of TiVo Ads as Xperi Focuses on Cross-Platform Monetization

Xperi, an entertainment technology company that invents, develops and delivers technologies that enable extraordinary experiences, announced that Matt Milne has been appointed to the position of President of TiVo Ads, in addition to his duties as the company’s Chief Revenue Officer.

The Fast Mode

Nov

23rd

2025

18:39

Artificial Intelligence

TiVo’s Craig Chinn: AI will Create Custom Audience Segments ‘On-the-Fly’ – Beet.TV

For all the talk about artificial intelligence impact on creativity, the data use cases are quickly coming into view among various parts of the ad industry. For example, the ability to autonomously generate audience segments in real time rather, than relying on predefined demographic or behavioral categories, could fundamentally change how connected TV advertising targets viewers.

Beet.TV

Nov

20th

2025

18:30

Business Expansion, Partnerships and Alliances, Emerging Tech, B2B Tag

Xperi promotes Milne to lead TiVo Ads

Xperi has expanded the role of chief revenue officer Matt Milne, naming him president of TiVo Ads as the company steps up efforts to grow its cross-screen advertising business. TiVo Ads is made up of a mix of Xperi executives and new talent from leading companies (including Samsung Ads, Paramount, Sky, CBS, and more) working together to grow the company’s expansive and global digital entertainment monetisation platform.

Broadband TV News

Nov

19th

2025

18:30

Emerging Tech

CTV discovery woes highlight YouTube’s role in content fallback

The news: US connected TV (CTV) viewers fall back on YouTube when they can’t find anything else to watch, per Hub Entertainment Research . 90% of 16- to 34-year-olds turn to YouTube at least sometimes when other streaming services don’t meet their viewing needs.

eMarketer

Nov

19th

2025

16:22

Emerging Tech, B2B Tag

Why CTV’s evolution has made the home screen the place where discovery meets intent

Craig Chinn, svp of advertising sales, Americas, TiVo Advertisers know better. And yet, they can’t resist the nostalgic temptation to view CTV simply as linear TV, albeit with faster, bigger distribution pipes. Nearly half of viewers power on their televisions without knowing what they’ll watch.

Digiday

Nov

19th

2025

05:43

Partnerships and Alliances, B2B Tag

Roche allies with Rovi for a treatment against diabetes and obesity

[Translated] The Rhineland-based pharmaceutical giant Roche and the Spanish laboratory Rovi have signed a collaboration agreement for the production of a new medication against type 2 diabetes and obesity, currently in clinical development.

Agefi

Nov

18th

2025

21:30

Management Changes, Business Expansion, Emerging Tech

Xperi Appoints Matt Milne as President of TiVo Ads

Newly Created Role Will Focus on Growing the Company’s Unrivaled Cross-Platform Advertising Opportunities Xperi Inc., an entertainment technology company that invents, develops and delivers technologies that enable extraordinary experiences, today announced that Matt Milne has been appointed to the position of President of TiVo Ads, in addition to his duties as the company’s Chief Revenue Officer.

Xperi

Nov

18th

2025

21:30

Business Expansion, Emerging Tech

Xperi Appoints Matt Milne as President of TiVo Ads

Xperi Appoints Matt Milne as President of TiVo Ads Newly Created Role Will Focus on Growing the Company’s Unrivaled Cross-Platform Advertising Opportunities Xperi Inc., an entertainment technology company that invents, develops and delivers technologies that enable extraordinary experiences, today announced that Matt Milne has been appointed to the position of President of TiVo Ads, in addition to his duties as the company’s Chief Revenue Officer.

Morningstar

TiVo's customers primarily consist of telecoms and motor Vehicle Manufacturing companies. Examples of TiVo's customers include BMW Group, Deutsche Telekom and Vodafone. TiVo has commercial and technical partners like LG Electronics, Philips and Sony Group. Examples of TiVo's suppliers include Google, Optiva Media and Magnite.

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TiVo

2024 Revenue

Founded

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Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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